Social Bird
Website:
socialbird.in
Job details:
Influencer Marketing Executive (2-4 years) | Paschim Vihar, New Delhi
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The Influencer Marketing Executive at Social Bird Media in Delhi manages end-to-end influencer partnerships for client brands, focusing on strategic outreach, campaign execution, relationship building, and ROI measurement. This role thrives in a fast-paced agency environment, requiring strong networking skills, negotiation abilities, and proficiency in performance analytics to drive high-engagement campaigns across social platforms.
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โข Identify, outreach, negotiate, and manage collaborations with influencers, creating content briefs and contracts.
โข Monitor campaigns, engage with influencers, and handle deliverables to foster long-term partnerships.
โข Making sure an ample number of creators become exclusive to Social Bird.
โข Analyze performance metrics using tools like Google Analytics or influencer platforms, reporting KPIs like engagement and conversions.
โข Collaborate with marketing, HR, and client teams on cross-channel campaigns, ensuring compliance with Indian digital marketing regulations.
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โข 2 to 4 years of hands-on experience in influencer marketing, preferably in an agency handling hospitality, fashion, lifestyle, and tech.
โข Strong negotiation, influencer outreach and relationship-building skills with a go-getter attitude for deadlines.
โข Excellent communication for influencer pitching and client updates.
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โข Platform Expertise: Deep knowledge of Instagram, YouTube, and ecosystems.
โข Analytics & Reporting: Track ROI, engagement, and reach.
โข Creativity: Innovative partnership ideas for trends and campaigns.
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