TRIGG is looking for an Influencer Marketing Manager who understands the creator ecosystem and can independently manage influencer campaigns from sourcing to successful execution.
This role is ideal for someone who is strong at discovering relevant creators, communicating and negotiating with influencers, and managing multiple campaigns and timelines simultaneously.
What You’ll Do
Influencer Sourcing & Research
* Source relevant nano, micro, macro and niche creators based on campaign requirements.
* Discover creators across different categories, locations, languages and audience demographics.
* Evaluate creators based on content quality, relevance, engagement, audience fit, average views and overall brand suitability.
* Build and maintain structured influencer databases and campaign sourcing sheets.
* Be resourceful in finding creators beyond obvious profiles and existing databases.
Outreach & Creator Locking
* Reach out to shortlisted influencers through Instagram, email, WhatsApp and other relevant channels.
* Communicate campaign requirements and deliverables clearly.
* Negotiate commercials where required and work within campaign budgets.
* Follow up consistently and successfully lock creators within campaign timelines.
End-to-End Campaign Management
Once creators are selected, you’ll take ownership of them throughout the campaign:
Sourcing → Shortlisting → Outreach → Creator Locking → Briefing → Draft Collection → Content QC → Revisions → Approval → Posting → Reporting
You will:
* Share campaign briefs and explain deliverables to creators.
* Coordinate product/order details where applicable.
* Follow up for content submissions.
* Review reels/content against the campaign brief.
* Identify errors and coordinate revisions.
* Work with the internal team/client approval process.
* Ensure approved content goes live within the required timeline.
* Collect live links and campaign data after posting.
Sheet & Data Management
* Maintain campaign trackers accurately and consistently.
* Keep creator statuses updated throughout the campaign.
* Maintain creator contact details, commercials, deliverables, draft status, approval status and posting links.
* Ensure sheets and campaign updates are completed on time.
What We’re Looking For
* Strong understanding of influencer marketing and social media creators.
* Excellent creator sourcing and research skills.
* Ability to identify creators who genuinely match a campaign rather than simply completing a numerical target.
* Strong communication, negotiation and follow-up skills.
* Comfortable communicating directly with creators and talent managers.
* Ability to manage multiple campaigns and a large number of creators simultaneously.
* Highly organised and comfortable working extensively with Google Sheets.
* Strong attention to detail, particularly while reviewing creator content and campaign requirements.
* Ability to work with deadlines and take ownership without requiring constant follow-ups.
* Good understanding of Instagram Reels and current creator/content trends.
* Previous influencer marketing, talent management, creator management or agency experience is preferred.
The Person We’re Looking For
We’re looking for someone who doesn’t stop at “I sent the message.”
If a creator hasn’t responded, you follow up.
If a draft is delayed, you chase it.
If the content doesn’t match the brief, you get it corrected.
If the post is due, you make sure it goes live.
You should be someone who can take ownership of a creator from the moment they’re sourced until the campaign is successfully completed.
Role Details
Position: Influencer Marketing Manager
Company: TRIGG
Employment: Full-time
Work Mode: Remote
If you’re good at discovering creators, building relationships and turning influencer lists into successfully executed campaigns, we’d love to hear from you.
