Website:
bruklife.com
Job details:
Influencer Marketing & Creator Partnerships Executive — BRÜK
📍 Bangalore, India
🕒 Full-time
🎯 Experience: 0–2 years
About BRÜK
BRÜK is a premium consumer lifestyle brand inspired by Scandinavian design — built around simplicity, functionality, and everyday joy. We're in the early stages of building something meaningful, and influencer marketing is currently our primary growth channel. We're looking for someone to own this end-to-end.
The Role
We're looking for a hands-on Influencer Marketing Executive to manage our entire creator pipeline — from finding the right influencers to getting campaigns live and tracking what actually works.
This is a doer role, not a strategy-only role. You'll work closely with the founders and be responsible for every step of a campaign, start to finish.
What You'll Own
1. Influencer Identification & Shortlisting
- Find and shortlist creators who fit BRÜK's audience and aesthetic
- Evaluate creators based on engagement rate, hook rate, content quality, and past brand collabs — not just follower count
2. Outreach & Onboarding
- Reach out to shortlisted creators and manage conversations end-to-end
- Handle onboarding, deliverables, timelines, and creator agreements
3. Campaign Briefs & Content Concepts
- Write clear campaign briefs for each collaboration
- Come up with UGC/Reel concepts and hooks that fit the brand
- Guide creators through revisions to make sure the final content is on-brand
4. Product Seeding & Negotiations
- Manage product seeding to creators
- Negotiate rates and deliverables within budget
5. Campaign Coordination
- Coordinate each campaign from brief to posting to wrap-up
- Make sure content goes live on time and as agreed
6. Performance Tracking
- Track creator performance and engagement post-campaign
- Identify top-performing creators to prioritize for repeat collaborations
- Share simple performance summaries with the founders
What We're Looking For
Must-Haves
- 0–2 years of experience in influencer marketing (D2C/ecommerce preferred) — freshers with strong understanding of Instagram/creator ecosystem are welcome to apply
- Some hands-on exposure to creator outreach, briefing, or campaign coordination (internships count)
- Comfortable evaluating influencer analytics (engagement rate, reach, audience fit)
- Strong communication skills — you'll be talking to creators daily
- Good taste — you know what content fits a premium brand and what doesn't
Bonus
- Experience working with a D2C or lifestyle brand
- Basic content/script writing ability
- Familiarity with tools like WATI, Instagram Creator Marketplace, or similar
How You'll Be Measured
- Number of quality creators onboarded
- Campaign turnaround speed
- Content quality and brand fit
- Engagement and conversion from influencer campaigns
How to Apply
Send us:
- Your resume
- Examples of past influencer campaigns you've run or assisted with (brand names, content links if possible)
- A short note on how you'd find and shortlist the right creators for a premium, quiet-luxury brand like BRÜK
Click on Apply to know more.