Website:
kareerrstudio.com
Job details:
KAREER STUDIOB2C Business Development Executive / Manager
Connect with families. Understand aspirations. Convert conversations into career decisions.
DEPARTMENT
B2C Business Development / Sales & Admissions
LOCATION
Vadodara, Gujarat | Field engagement as required
EMPLOYMENT TYPE
Full-time | Immediate joining preferred
DESIGNATION
Business Development Executive / Business Development Manager
Designation will depend on experience, capability, and demonstrated sales performance.
About KAREER Studio
KAREER Studio is an integrated Education & Career Planning organisation helping students and parents make informed decisions about education, careers, higher studies, and global opportunities.
Our approach goes beyond conventional counselling. We begin with understanding the student, identifying potential, interests, aptitude and career direction, and then help families build and execute an appropriate education and career roadmap.
Our services include:
- Education & Career Planning
- Career-Focused Study Abroad Consulting
- Ivy League & Top University Admission Planning
- Psychometric & Career Assessments
- Language & Scholastic Preparation
- Student Development and Education Activity Planning
As KAREER Studio expands its B2C presence, we are looking for a result-oriented professional who can engage students and parents, understand their concerns, build trust, and convert qualified enquiries into successful registrations.
Role Purpose
The B2C Business Development Executive / Manager will be responsible for driving student registrations and B2C revenue for KAREER Studio.
Key Responsibilities1. B2C Lead Generation
- Generate qualified enquiries for KAREER Studio's education and career consulting services.
- Develop leads through:
- Incoming digital enquiries
- Outbound calling
- Existing databases
- Parent and student referrals
- WhatsApp campaigns and communities
- School and college outreach activities
- Seminars and workshops
- Educational events
- Local networking
- Social media enquiries
- Referral partners and community contacts
- Identify additional local opportunities to generate student and parent enquiries.
- Build and continuously maintain a healthy B2C sales pipeline.
2. Lead Qualification & Need Assessment
- Speak with students and parents to understand:
- Current academic stage
- Career concerns
- Education planning requirements
- Stream or subject-selection confusion
- Higher education objectives
- Study abroad aspirations
- Career uncertainty
- Admission planning requirements
- Student development needs
- Assess the seriousness, decision timeline, requirement, affordability, and readiness of each prospect.
- Categorise and prioritise leads based on their conversion potential.
- Recommend the appropriate KAREER Studio consultation or service based on the student's requirement rather than pushing a generic solution.
3. Parent & Student Consultation
- Conduct structured discovery conversations with parents and students.
- Understand both the student's aspirations and the parent's expectations.
- Explain the importance of systematic Education & Career Planning instead of making isolated decisions based only on marks, trends, peer influence, or popular career choices.
- Educate families about the value of starting career and education planning early.
- Explain KAREER Studio's methodology, process, deliverables, outcomes, timelines, and commercial terms clearly.
- Arrange detailed counselling or expert consultations whenever required.
The objective is to make the prospect understand:
"Why does the student need professional education and career planning?"
before discussing:
"Which service should they purchase?"
4. B2C Sales & Conversion
- Own the complete sales cycle from initial enquiry to successful registration.
- Convert qualified enquiries into paid customers across applicable KAREER Studio services.
- Present appropriate service packages confidently and professionally.
- Communicate fees, payment structure, process, timelines, and deliverables transparently.
- Handle common objections relating to:
- Price
- Need for professional counselling
- Timing
- Parental disagreement
- Student hesitation
- Comparison with competitors
- Online information and free counselling
- Study abroad agents offering free services
- Follow up consistently without becoming aggressive or transactional.
- Create urgency where genuine decision timelines exist.
- Close registrations professionally while protecting the long-term credibility of the KAREER Studio brand.
6. Workshops, Seminars & Events
- Support and participate in parent workshops, student seminars, school sessions, webinars, exhibitions, and education-related events.
- Interact with participating parents and students and convert event interest into consultations and registrations.
- Conduct post-event follow-ups systematically.
- Assist in converting workshop participants into qualified opportunities for KAREER Studio services.
- Represent KAREER Studio professionally during external events and outreach activities.
Targets & Key Performance Indicators
Performance will be evaluated primarily on measurable business outcomes.
Lead Generation
- Number of fresh B2C leads generated
- Number of qualified prospects added to the pipeline
- Lead source effectiveness
Engagement
- Lead-contact ratio
- Parent/student conversations completed
- Consultations scheduled
- Consultation attendance rate
Conversion
- Enquiry-to-consultation conversion
- Consultation-to-registration conversion
- Follow-up-to-conversion ratio
- Overall lead-to-customer conversion
Revenue
- Monthly B2C revenue achieved
- Number of paid registrations
- Average revenue per customer
- Achievement against individual sales targets
Process Discipline
- Follow-up turnaround time
- CRM accuracy
- Pipeline hygiene
- Reporting timeliness
- Pending lead ageing
- Lost-lead analysis
Customer Experience
- Professional quality of communication
- Parent and student experience during the sales journey
- Referral generation
- Quality of handover to counselling/operations teams
Qualifications & ExperienceBusiness Development Executive
- Bachelor's degree in Business Administration, Marketing, Commerce, Management, Education, Psychology, or a related discipline.
- Fresh graduates with exceptional communication and sales aptitude may be considered.
- 1–3 years of experience in B2C sales, education counselling, admissions, edtech, training, insurance, financial services, hospitality, retail, or other consultative-selling environments preferred.
Business Development Manager
- Bachelor's degree required; MBA or postgraduate qualification is an advantage.
- 3–7 years of relevant B2C business development, counselling, admissions, sales, or revenue-management experience.
- Demonstrable experience handling targets, pipelines, teams or high-value customer conversions will be preferred.
Experience in the education, career counselling, study abroad, coaching, training, edtech, or student services industry will be an advantage but is not mandatory.
Skills & Competencies
The successful candidate should demonstrate:
- Excellent verbal communication skills
- Fluent communication in English and Hindi
- Strong listening and questioning ability
- Consultative selling skills
- Parent and student relationship management
- Persuasion and negotiation ability
- Objection handling
- Presentation skills
- Strong follow-up discipline
- Basic commercial and revenue understanding
- CRM proficiency
- Comfort with Excel/Google Sheets and business reporting
- Ability to manage multiple leads simultaneously
- Target orientation
- Persistence and resilience
- Professional grooming and presence
- Ability to work independently and take ownership of outcomes
What We Do NOT Want
This role may not be suitable for candidates who:
- Consider business development only as telecalling.
- Are uncomfortable working with revenue targets.
- Require constant supervision for follow-ups.
- Avoid speaking with parents or customers.
- Expect enquiries to convert without persistent engagement.
- Focus only on the number of calls made instead of business outcomes.
- Are uncomfortable handling objections or asking for a commercial decision.
- Fail to maintain CRM and reporting discipline.
At KAREER Studio, activity matters, but results matter more.
Ideal Candidate Profile
You understand that parents making decisions about their child's education and career are not buying an ordinary product. They are making an important decision involving their child's future.
Therefore, you know how to balance:
Empathy with commercial confidence.
Counselling with selling.
Patience with urgency.
Relationships with results.
You are comfortable speaking on the phone, conducting meetings, meeting parents personally, participating in seminars, following up repeatedly, using CRM systems, and asking confidently for a registration when the prospect is ready.
Most importantly, you take ownership.
Compensation
- Salary: Based on candidate profile, experience, capability, and overall fit.
- Performance Incentives: Attractive incentives linked to achievement of agreed B2C sales, registration, and revenue targets.
- Higher performers will have opportunities for increased responsibility and career progression as KAREER Studio expands.
Why Join KAREER Studio?
- Work in an emerging field where professional Education & Career Planning is becoming increasingly important.
- Engage directly with students and parents at critical education and career decision points.
- Sell meaningful consulting solutions rather than transactional products.
- Gain exposure across career planning, global education, study abroad, student assessment, admissions, and education consulting.
- Work in an entrepreneurial environment where ownership and performance are visible.
- Develop capabilities in consultative selling, education counselling, relationship management, and revenue development.
- Earn performance-linked incentives based on measurable results.
- Build a long-term career as KAREER Studio expands its presence and service portfolio.
Click on Apply to know more.