Website:
riniroybeauty.com
Job details:
About RINIROY BEAUTY
RINIROY BEAUTY is a beauty brand built exclusively for medium-to-rich brown skin. Our mission is to create products that make every brown-skinned woman feel seen, represented, and celebrated. (riniroybeauty.com)
This isn’t a marketing role - it’s a business-building role. You’ll own the growth engine of RINIROY BEAUTY, turning customer insights, experimentation, and data into measurable business growth.
If you’re excited by solving complex growth challenges and building a category-defining beauty brand, we’d love to meet you.
What You’ll Do
· Own the company’s growth strategy across the entire customer journey - from awareness to advocacy.
· Identify, prioritize, and execute high-impact growth opportunities across customer acquisition, conversion, retention, pricing, partnerships, product, and customer experience.
· Build and lead a culture of experimentation by continuously testing new ideas, measuring outcomes, and scaling what works.
· Drive profitable customer acquisition across both existing and emerging channels.
· Improve website conversion, customer journeys, retention, repeat purchase, and customer lifetime value.
· Turn customer insights and business data into actionable growth strategies.
· Define, track, and improve key business and growth metrics.
· Partner closely with the founders and collaborate across creative, product, operations, customer experience, and external partners to bring growth initiatives to life.
What We’re Looking For
· 5–7 years of experience in Growth or scaling a D2C/consumer online business.
· A proven track record of driving meaningful business growth, not just managing marketing channels.
· Strong commercial thinking with a deep understanding of customer behaviour.
· Highly analytical, naturally curious, and passionate about experimentation.
· Comfortable balancing strategy with hands-on execution.
· High ownership - you think like a founder and take responsibility for outcomes.
· Thrive in fast-paced environments where building from scratch excites you.
Bonus Points
· Experience scaling a consumer or D2C brand through a high-growth phase.
· Strong understanding of ecommerce, CRO, lifecycle marketing, and analytics.
· Experience working with agencies, creators, and cross-functional teams.
Why Join Us?
· Help build one of India’s most loved beauty brands for brown skin.
· Own growth across the business - not just one channel.
· Competitive salary and the opportunity to grow into a leadership role as the company scales.
· Work directly with the founders and influence company-wide decisions.
Click on Apply to know more.