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Job Description: Digital Marketing Specialist
About the Role
We are looking for a proactive, self-driven Digital Marketing Specialist to own and execute our digital marketing efforts across SEO, AEO, CRO, social media, and email/CRM channels. This is a remote position requiring availability during US Eastern Time business hours.
⏰ Timezone: 9:00 AM – 5:00 PM Eastern Time (Night Shift: 6:30 PM – 3:30 AM IST)
💰 Salary: ₹25,000/month (INR), paid in two installments of ₹12,500 every 15 days
Work Schedule
Working Hours: 9:00 AM – 5:00 PM Eastern Time (EST/EDT)
Local Shift Equivalent: 6:30 PM – 3:30 AM (Night Shift, India Standard Time)
Work Mode: Remote
Key Responsibilities
- Manage and optimize campaigns using GoHighLevel (GHL) for funnels, automations, and pipelines
- Design marketing creatives and social media assets using Canva
- Plan, schedule, and manage email marketing campaigns via Mailchimp
- Execute on-page, off-page, and technical SEO (Search Engine Optimization) strategies
- Implement AEO (Answer Engine Optimization) to improve visibility in AI-driven search and answer engines
- Run CRO (Conversion Rate Optimization) initiatives — landing page testing, funnel analysis, A/B testing
- Create and publish engaging social media posts across relevant platforms
- Leverage AI tools (Claude Code, Claude Cowork, Codex, ChatGPT) to improve marketing workflows, content creation, and productivity
- Identify opportunities and independently kickstart new marketing initiatives without heavy oversight
- Report on campaign performance and suggest data-backed improvements
Required Skills (Mandatory)
GoHighLevel (GHL) | Canva | Mailchimp | SEO (Search Engine Optimization) | AEO (Answer Engine Optimization) | CRO (Conversion Rate Optimization) | Social Media Content Creation & Posting
Good to Have
HubSpot experience | Familiarity with AI tools such as Claude Code, Claude Cowork, Codex, and ChatGPT for daily marketing/work tasks
Candidate Requirements
- Must be available to work 9 AM–5 PM Eastern Time (night shift locally, approx. 6:30 PM–3:30 AM)
- Must have a personal laptop and stable, reliable internet connection
- Self-starter with the ability to work independently and take initiative
- Strong communication and organizational skills
- Comfortable working in a fast-paced, remote-first environment
Compensation
₹25,000/month (INR), paid in two installments of ₹12,500 every 15 days
About Teckas Technologies
Teckas Technologies is a future-focused technology company dedicated to building products that automate marketing, employee engagement, and customer engagement. The organization aims to help businesses streamline their workflows and improve interaction across digital channels.
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