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Digital & E-Commerce Manager at Accor
Kolkata, west bengal, India -
Full Time
Start Date
Immediate
Expiry Date
14 Aug, 26
Salary
0.0
Posted On
16 May, 26
Experience
2 year(s) or above
Remote Job
Yes
Telecommute
Yes
Sponsor Visa
No
Skills
Search Engine Marketing, SEM, Affiliation And Partnerships, Display Advertising, Website Content Management, Email Marketing, ROI Analysis, E-Commerce Support, KPI Management, Merchandising, Digital Marketing, Reporting
Industry
Hospitality
Description
Company Description We are more than 230,000 hospitality experts placing people at the heart of what we do, creating emotion for our guests, and nurturing passion for service and achievement beyond limits. Building on the strength of our teams and of our integrated ecosystem of leading brands, personalized services and expert solutions, we break new ground to reimagine hospitality and inspire new ways to experience the world. Job Description Increase of qualified website traffic to portal. Search Engine Marketing – manage SEM campaigns, ensure campaigns are to best practice and meeting key ROI objectives. Affiliation and Partnerships – actively source local, country and/or regional partners to drive qualified traffic and generate incremental room nights for the region. Display Advertising Campaigns – Manage relationship with display media agency, optimise and analyse campaign ROI Coordination of all website content to ensure promotion of destination to key emitting markets as well as promotion of key destinations for travellers. Increase incremental revenue over need periods. Manage with key project team the implementation of tactical campaigns eg: Super Sale Manage relationship and key co-operative projects with tourism organisations / partners Email Marketing Coordination of Novotel Kolkata Hotels & Residences content for E Communication. To ensure consistency of message and offers that are revenue generating and meeting objectives. Using in-depth analysis of email marketing results to increase ROI. To proactively increase email database records from residence Provide E Commerce support to Indirect Account Managers of key OLTA’s when looking at merchandising. Co-manage advertising campaigns. Manage KPI’s to constantly improve website performance. Provide monthly reports to General Manager, Hotel Manager & Director of Marketing & Communications Additional Information
- Employee benefit card offering discounted rates at Accor hotels worldwide.
- Develop your talent through Accor’s learning programs.
- Opportunity to grow within your property and across the world!
- Ability to contribute to the community and make a difference through our Corporate Social Responsibility and Environmental, Social, and Governance (ESG) activities. Job-Category: Marketing Job Type: Permanent Job Schedule: Full-Time
How To Apply:
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Responsibilities
The role focuses on increasing qualified website traffic and incremental revenue through SEM, display advertising, and strategic partnerships. It also involves managing email marketing campaigns and coordinating website content to promote destinations and offers.
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About Us
- About Y-Axis
- Corporate Responsibility
- Careers
- Y-Axis Reviews
- Site map
TESTIMONIALS
- Success Videos
- Customer Reviews
- Social Reviews
- Our Success
BLOGS
- Immigration News
- Immigration Blog
- Overseas Jobs
- Visa Stories
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- Tamil
- Gujarat
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- Marathi
- Kannada
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- French
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