Tricord International
Website:
tricordintl.com
Job details:
Job Summary-
Tricord’s vision is to become our customer’s first name in Global Supply Chain management, supporting customers across North America, Europe, and Asia. We are seeking a Digital Marketing & Market Access Specialist to drive digital marketing, supplier portal registrations, market intelligence, and outbound business development.
Key Responsibilities-
- Manage digital marketing campaigns across LinkedIn, Google Ads, Facebook and other relevant platforms.
- Create website and social media content while improving SEO and online visibility.
- Monitor campaign performance and generate analytics reports.
- Support recruitment marketing initiatives.
- Collaborate with Sales, HR and Management on marketing activities.
- Identify supplier registration opportunities across OEMs, Tier-1 suppliers and industrial distributors.
- Complete supplier portal registrations and vendor onboarding activities.
- Maintain supplier profiles, approvals, renewal dates and portal database.
- Coordinate documentation required for supplier qualification.
- Track supplier approvals, vendor codes and RFQ eligibility.
- Research trade shows, industrial directories and procurement databases.
- Manage, optimize and develop LinkedIn Sales Navigator and CoPilot AI to support outbound sales activities.
- Build target account lists and market intelligence databases.
- Support outbound sales with qualified leads and prospect research.
- Prepare reports on marketing, registrations, leads and opportunities.
Required Qualifications and Skills-
- Bachelor's degree in Marketing, Business or related field.
- 10+years experience in Digital Marketing
- Excellent English communication skills.
- Experience in SEO, SEM, social media marketing and lead generation.
- Strong organizational and multitasking abilities.
Preferred Skills
- Google Ads, LinkedIn Ads, Meta Ads
- Google Analytics and SEO
- WordPress/CMS
- Canva or Adobe Creative Suite
- Supplier portal registration and vendor onboarding
- B2B industrial marketing and market research
- CRM systems and Microsoft Office
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