Toyo Kombucha
Website:
toyokombucha.com
Job details:
Company Description Toyo Kombucha was founded by two college friends, Akul and Vidit, who were inspired by their experiences with kombucha in London and Australia. Motivated by the lack of healthy beverage options in India, they set out to build a sustainable, zero-sugar kombucha brand that offers the drink in its purest form at an accessible price. Toyo Kombucha focuses on promoting better lifestyles by making high-quality kombucha a daily choice rather than a luxury. The brand is committed to combining great taste, health benefits, and affordability, bringing a fizzy glass of good bacteria into more homes across India.
Role Description This is a full-time, on-site CRM role located in the Greater Delhi Area. The role involves managing and optimizing CRM systems, with a focus on qcom experience, to support customer engagement, retention, and lifecycle management. The CRM professional will oversee data collection and segmentation, set up campaigns, track performance, and ensure accurate reporting on customer interactions and behavior. Day-to-day tasks include maintaining customer databases, collaborating with marketing and sales teams to design targeted communication flows, and implementing automation to improve customer journeys. The role also involves identifying opportunities to enhance customer experience, troubleshooting CRM-related issues, and ensuring compliance with internal data and privacy standards.
Qualifications
- Strong CRM skills, including hands-on experience with qcom or similar CRM platforms, customer segmentation, and campaign management.
- Data analysis and reporting capabilities, including proficiency with spreadsheets or BI tools to interpret customer metrics and performance dashboards.
- Understanding of digital marketing and customer lifecycle strategies, including email, SMS, and in-app communication flows.
- Good communication and collaboration skills to work effectively with marketing, sales, and operations teams.
- Ability to manage multiple projects, prioritize tasks, and maintain attention to detail in a fast-paced environment.
- Bachelor’s degree in Business, Marketing, Information Systems, or a related field, or equivalent practical experience.
- Previous experience in FMCG, beverage, or consumer brand environments is an advantage.
- Comfort working on-site in the Greater Delhi Area and a strong interest in health-focused and sustainable consumer products.
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