KIWĀD is a contemporary menswear brand rooted in India’s rich textile and craft traditions. We work with natural fibres, handmade textiles and authentic craftsmanship, translating them into refined, contemporary and globally relevant menswear.
We are looking for a Brand Storytelling & Content Lead who can become the voice and narrative architect of the brand.
Key requirements:
- Deeply understand the brand, its purpose, products, people, processes, values, audiences and business objectives.
- Develop the core brand narrative, storytelling pillars and editorial voice.
- Develop and manage an integrated content and editorial strategy and calendar.
- Connect content and storytelling with broader brand campaigns and business objectives, including awareness, engagement, retailer relationships, leads and sales.
- Measure content and audience performance, identify what resonates, and continuously refine the strategy.
- Collaborate across functions and manage multiple stakeholders to ensure consistent and effective execution.
- Present the content and storytelling strategy, progress and results regularly to leadership.
Experience: 5–10 years
Location: Bengaluru
If you believe in creating stories that make people understand, connect and care, we’d love to hear from you.
Send your CV to: kiwad@kiwad.co
Please include your LinkedIn profile & current CTC
