Website:
scale100x.ai
Job details:
Position: AVP – Growth Marketing
Location: Mumbai | Work From Office
CTC: ₹18–24 LPA (Based on Experience) + Accelerated Milestone Based Growth Opportunities
About Scale100x.Ai
Scale100x.Ai (by Expertrons) is the world's first AI-powered Growth Accelerator helping consumer brands scale through partner expansion.
Built by IIT Bombay alumni and serial entrepreneurs, we work with high-growth brands across EV, Retail, F&B, EdTech, Salon, Play Areas, and more—leveraging AI, automation, and data to build scalable growth engines.
We're looking for an entrepreneurial AVP – Growth Marketing who can build predictable customer acquisition systems and drive profitable business growth.
This is not a conventional digital marketing role. You'll own the complete growth lifecycle—from acquisition and retention to CRM, automation, experimentation, analytics, and revenue optimization.
Key Responsibilities:
- Own the end-to-end Growth Marketing strategy across acquisition, activation, retention, and revenue growth.
- Plan, execute, and optimize paid marketing campaigns across Google, Meta, LinkedIn, and other digital channels.
- Drive continuous experimentation through A/B testing, funnel optimization, and conversion rate improvement.
- Build and optimize CRM and Marketing Automation workflows for lead nurturing and customer lifecycle management.
- Design customer engagement journeys using Email, WhatsApp, SMS, Push Notifications, and other channels.
- Analyze and optimize key growth metrics including CAC, CPL, ROAS, LTV, Conversion Rate, Marketing ROI, and Revenue Attribution.
- Build dashboards and reporting frameworks to monitor business performance and identify growth opportunities.
- Collaborate closely with Sales, Product, Operations, Creative, and Leadership teams to deliver scalable growth initiatives.
- Leverage AI, automation, and data to build efficient, repeatable, and scalable marketing systems.
What We're Looking For?
- 5–10 years of experience in Growth Marketing, Performance Marketing, or Digital Marketing.
- Hands-on experience in Performance Marketing, CRM, Marketing Automation, and Lifecycle Marketing.
- Strong understanding of customer acquisition, conversion optimization, retention, and analytics.
- Experience managing digital advertising budgets with measurable business outcomes.
- Strong analytical mindset with a passion for experimentation and problem-solving.
- Comfortable working in a fast-paced, high-ownership startup environment.
Preferred Tools
Google Ads • Meta Ads Manager • LinkedIn Ads • GA4 • GTM • HubSpot • LeadSquared • Salesforce • Zoho CRM • CleverTap • MoEngage • WebEngage • Looker Studio
Why Join Us?
- Work directly with the founders of Scale100x.ai & Expertrons.
- Build one of India's most ambitious AI-powered growth engines.
- Own business-critical growth metrics and influence company strategy.
- Structured milestone-based career progression with leadership opportunities.
- Performance-driven compensation growth and ESOP opportunities.
If you're passionate about building scalable growth systems and want to make a meaningful business impact, we'd love to hear from you.
Click on Apply to know more.