Cressanda Railway Solutions Limited
Website:
cressanda.com
Job details:
Hyperlocal Growth & Performance Marketer
Location: Mumbai, Maharashtra (Hybrid / On-site)
Experience: 6-8 Years | D2C, Food Brands, or Performance Agencies
Salary: 8.0 lacs to 12.0 lacs per annum, preferably from D2C FMCG and performance agencies.
About the Role:
As our stealth D2C food brand prepares to launch across Mumbai, we are looking for a data-driven
Hyperlocal Growth & Performance Marketer. The candidate will own customer acquisition, geo-radius digital campaigns, and quick-commerce platform marketing to build high order velocity around our fulfilment nodes.
What You’ll Do:
- Hyperlocal Paid Campaigns: Design and run geo-fenced digital ad campaigns (Meta, Instagram, Google Ads) tailored to tight catchment radii (2–3 km).
- Quick-Commerce Marketing: Drive brand visibility, sponsored search, and category placements on major quick-commerce platforms in Mumbai.
- CAC & Retention Optimisation: Formulate localised launch offers and subscription loops to convert first-time buyers into repeat monthly customers.
What We’re Looking For:
- Good experience in handling performance marketing for D2C consumer brands, food ventures, or agencies managing FMCG accounts.
- Mastery of Meta Ads Manager, Google Ads, Quick-Commerce ad dashboards, and Shopify analytics.
- A test-and-learn mindset focused on low CAC and high 30-day customer LTV.
Click on Apply to know more.
