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Job details:
LIFECRAFT SOLUTIONS LLP
Job Description
Associate – Digital & Social Media Marketing
Location: Gurgaon (Work from Office)
Experience: 1–3 Years
Employment Type: Full-Time
About LIFECRAFT SOLUTIONS LLP
LIFECRAFT4U is India's emerging social platform built around the philosophy of Learn. Connect. Grow. We are creating a vibrant ecosystem where people discover new hobbies, learn from credible experts, build meaningful communities, and participate in real-world experiences. Our mission is to help people build a richer life through learning, meaningful connections, and shared experiences.
Role Overview
We are looking for a creative, data-driven, and hands-on Associate – Digital and Social Media Marketing who is passionate about digital marketing, social media, and performance campaigns. The ideal candidate should have experience in creating engaging content, managing digital campaigns, and analyzing performance metrics to drive growth and brand awareness.
Key Responsibilities
- Plan and execute digital marketing campaigns across Meta, Google, LinkedIn, YouTube, and other digital platforms.
- Manage and optimize performance marketing campaigns to maximize ROI, lead generation, app installs, and conversions.
- Create and manage social media calendars across Instagram, LinkedIn, Facebook, YouTube, and X.
- Coordinate with designers, photographers, and video editors to create compelling content including reels, videos, graphics, blogs, and promotional creatives.
- Write engaging captions, ad copies, blogs, emailers, and website content.
- Monitor campaign performance and prepare weekly/monthly marketing reports using analytics tools.
- Optimize campaigns through A/B testing, audience segmentation, keyword research, and remarketing.
- Support influencer collaborations, community engagement, and brand partnerships.
- Work closely with category teams to promote workshops, events, podcasts, and community initiatives.
- Stay updated on the latest digital marketing trends, platform algorithms, and emerging technologies.
Required Skills
- Strong understanding of Digital Marketing and Social Media Marketing.
- Hands-on experience with Meta Ads Manager and Google Ads.
- Knowledge of SEO, SEM, Google Analytics (GA4), and Search Console.
- Ability to create engaging marketing content and campaign copies.
- Basic understanding of Canva, Adobe Creative Suite, or similar creative tools.
- Experience with email marketing tools and CRM platforms is an advantage.
- Good analytical and reporting skills.
- Excellent written and verbal communication skills.
Preferred Qualifications
- Bachelor's degree in Marketing, Business, Communications, Digital Media, or related field.
- Certifications in Google Ads, Meta Blueprint, Google Analytics, or Digital Marketing will be an added advantage.
What We're Looking For
- Creative thinker with strong execution skills.
- Passion for storytelling and content creation.
- Analytical mindset with attention to detail.
- Self-driven, proactive, and willing to take ownership.
- Ability to thrive in a fast-paced startup environment.
- Strong collaboration and interpersonal skills.
Why Join LIFECRAFT4U?
- Opportunity to build one of India's next-generation social platforms.
- Work directly with the founding team.
- Exposure to branding, digital growth, product marketing, and community building.
- High learning environment with significant ownership and career growth.
- Chance to create meaningful impact by helping people Learn. Connect. Grow.
Experience: 1–3 Years
Location: Gurgaon (Work from Office)
Apply : info@lifecraft4u.com / iren@lifecraft4u.com
Click on Apply to know more.
