Fovera Orthodesign
Website:
fovera.com
Job details:
About FOVERA
FOVERA is an orthopedic and wellness brand founded by IIT Madras alumni. We create thoughtfully designed products that support everyday comfort, posture and mobility. We are looking for an experienced Amazon Ads professional to drive profitable growth across our Amazon business.
About the Role
You will own Amazon advertising strategy, execution and performance for our all brands. This is a senior, hands-on role requiring strong analytical skills, commercial understanding and a proven ability to scale sales while maintaining advertising efficiency.
Key Responsibilities
- Develop and execute Amazon advertising strategies across Sponsored Products, Sponsored Brands and Sponsored Display.
- Manage campaigns across multiple brands, product categories and ASINs.
- Own advertising budgets, campaign structure, bidding strategies, keyword research and product targeting.
- Improve ROAS, ACoS and TACoS while driving sustainable sales growth and customer acquisition.
- Build launch strategies for new products and scale established products through structured testing.
- Analyse search term reports, placement performance and advertised product performance to identify growth opportunities and reduce wasted spend.
- Coordinate with the marketplace, content and design teams to improve listing conversion through product images, A+ Content and Brand Store content.
- Align advertising plans with inventory availability, pricing, promotions and product profitability.
- Plan budgets and campaigns for major sale events, including Prime Day and Great Indian Festival.
- Prepare actionable performance reports covering spend, sales, efficiency, learnings and next steps.
Required Skills and Experience
- Minimum 5 years of hands-on experience managing Amazon Ads, preferably for consumer product brands in India.
- Proven experience managing substantial monthly advertising budgets and scaling campaigns profitably.
- Strong understanding of Sponsored Products, Sponsored Brands and Sponsored Display.
- Ability to interpret ACoS, TACoS, ROAS, conversion rates and product-level profitability.
- Strong proficiency in Excel or Google Sheets, including pivot tables and performance analysis.
- Ability to translate data into clear decisions and execute improvements independently.
- Strong ownership, attention to detail and cross-functional communication skills.
Preferred Qualifications
- Experience in orthopedic, wellness, healthcare, home comfort or related consumer categories.
- Experience managing a large product portfolio or multiple brands.
Click on Apply to know more.
