Caprus Inc.
Website:
caprusit.com
Company:
https://www.linkedin.com/company/caprus-inc
Seniority: Mid-Senior level
Industries: Outsourcing and Offshoring Consulting
Job details:
Company Description
Caprus Inc. provides remote staffing, virtual assistant services, web development, technology projects, CRM expertise and business process outsourcing solutions designed to reduce payroll costs and increase productivity for businesses of all sizes. The company partners with clients to integrate highly skilled remote professionals directly into their day-to-day operations. Caprus focuses on delivering pre-vetted Virtual Assistants who contribute strategically, drawing on practical business experience. Services span administrative support, customer service, marketing, lead generation, and back-office operations, offering cost-effective staffing that drives measurable results. Applicants join a company committed to efficiency, quality, and long-term client success in a flexible remote-work environment.
Job Summary
We are looking for a proactive, analytical, and experienced SEO Lead who can take ownership of client
SEO activities, performance tracking, reporting, content strategy, website SEO, and client communication.
The ideal candidate should have strong hands-on knowledge of SEO, be comfortable working with website
and content teams, and have the ability to independently analyze SEO performance, identify opportunities,
prepare client-ready reports and presentations, and communicate recommendations effectively.
Key Responsibilities
• Develop and execute effective SEO strategies for multiple client websites based on business goals and
• search performance.
• Conduct SEO research, including keyword research, competitor analysis, search intent analysis, and
• ranking opportunity identification.
• Monitor and analyze keyword rankings, organic traffic, visibility, and overall SEO performance on a
• regular basis.
• Prepare and maintain monthly SEO performance reports for clients with clear insights, progress
• tracking, key achievements, challenges, and recommendations.
• Conduct comprehensive SEO audits to identify technical, on-page, content, and website optimization
• opportunities.
• Work closely with the website development team to implement SEO recommendations across websites
• and individual web pages.
• Review website pages for SEO best practices, including page structure, content, headings, metadata,
• internal linking, URLs, and other relevant on-page elements.
• Collaborate with the website team to ensure that new and existing web pages are developed with SEO
• requirements in mind.
• Perform UI/UX audits from an SEO and user-experience perspective and identify areas that may impact
• engagement, usability, conversions, or search performance.
• Plan, write, review, and optimize SEO-friendly blog content based on target keywords, search intent,
• and content opportunities.
• Ensure blogs and website content are optimized for both search engines and users while maintaining
• quality and readability.
• Prepare client presentations and SEO reports and clearly communicate performance, findings,
• recommendations, and next steps.
• Participate in client calls and presentations, explain SEO performance and strategies, and address
• client queries professionally.
• Identify ranking drops, technical issues, traffic fluctuations, indexing issues, and other SEO-related
• concerns and recommend corrective actions.
• Track SERP rankings and search performance and continuously identify opportunities to improve
• website visibility.
• Work collaboratively with content, web development, UI/UX, and other internal teams to ensure SEO
• recommendations are properly implemented.
• Maintain regular documentation of SEO activities, client progress, recommendations, and action items.
• Stay updated with changes in search engine algorithms, SEO best practices, search trends, and
• industry developments.
Required Skills
• Strong hands-on knowledge of Search Engine Optimization (SEO).
• Experience in SEO reporting and monthly performance tracking.
• Strong understanding of keyword research, competitor research, and search intent.
• Experience conducting technical and on-page SEO audits.
• Strong SEO content and blog writing skills.
• Experience with website SEO and web page optimization.
• Ability to collaborate effectively with website development and content teams.
• Understanding of UI/UX principles and their impact on website performance and user experience.
• Strong analytical and problem-solving skills.
• Ability to prepare professional client reports and presentations.
• Strong client communication and presentation skills.
• Ability to confidently participate in client calls and explain SEO strategies and performance.
• Strong knowledge of SERP tracking, keyword ranking analysis, and organic search performance.
• Good written and verbal English communication skills.
• Ability to manage multiple clients, priorities, and deadlines effectively.
Key Performance Areas
• Improvement in organic search visibility and keyword rankings.
• Quality and accuracy of monthly SEO reports.
• Successful completion of SEO audits and recommendations.
• Quality and performance of SEO blogs and content.
• Effective collaboration with the website development team.
• Quality of client presentations and communication.
• Identification and implementation of SEO growth opportunities.
• Consistent tracking and improvement of client SEO performance.
Ideal Candidate
The ideal candidate should be someone who can independently manage SEO activities from research
and audit to implementation, reporting, and client communication. They should be comfortable working
directly with clients as well as collaborating with internal content, website, and UI/UX teams.
Click on Apply to know more.