Saras AI Institute
Company:
https://www.linkedin.com/company/sarasai
Seniority: Director
Industries: Higher Education
Job details:
Not a campaign manager. Not a brand manager. An AI-powered growth builder!
In the AI economy, we are not looking for a traditional marketing manager or a pure technologist. We are looking for a rare hybrid someone who sits at the intersection of marketing strategy, performance execution, and technology an AI-powered growth builder who can build, automate, and scale the entire marketing engine from the ground up.
At Saras AI Institute, the world's first US-approved, AI-exclusive degree-granting institution you will own the complete growth and technology stack for our flagship AI Engineer Program, with one clear mission: 🎯 Drive enrollments from the US, Europe, and the UK by building, optimizing, and automating the complete growth funnel from awareness to enrollment using the best of marketing and technology.
What You Will Own 👇
Growth & Performance Marketing
✅ Performance Marketing - Google, Meta, LinkedIn & YouTube
✅ SEO, AEO & AI Search Optimization
✅ Content Marketing, PR & Social Media Growth
✅ Marketing Analytics, Attribution & Growth Experiments
✅ CAC, ROAS, Funnel Optimization & Enrollment Outcomes
Website & Technology
✅ Website Rebuild - starting with brand architecture and visual identity
✅ Landing Page Design, Development & Conversion Rate Optimization (CRO)
✅ Intake Form Optimization & Enrollment Flow Engineering
✅ Marketing Tech Stack - CRM, automation tools, tracking & attribution setup
✅ AI-powered marketing workflows, no-code/low-code tools & automation pipelines
Who You Are 🎯
✔ 8–12 years of experience spanning Growth Marketing AND Marketing Technology
✔ Hands-on with website rebuilds, landing page development, and CRO — not just strategy
✔ A builder who executes
✔ Comfortable owning strategy, execution, and technology simultaneously
✔ Proficient with AI tools, no-code platforms, and marketing automation stacks
✔ Proven track record of driving international customer acquisition through organic.
✔ Deep understanding of SEO, AEO, performance marketing, and conversion optimization
✔ Data-driven, experiment-led, and obsessed with measurable enrollment outcomes
✔ Experience working with or building for international markets - US, Europe, or UK preferred
Tech Stack You Should Be Comfortable With 🛠️
- Performance & Analytics - Google Ads, Meta Ads, LinkedIn Campaign Manager, GA4, Mixpanel
- SEO & AEO - Ahrefs, SEMrush, Search GPT, Perplexity, AI Search Optimisation
- Website & CRO - WordPress, Webflow, Framer, Unbounce, VWO, Hotjar
- Automation & MarTech - HubSpot, Zapier, Make.com, n8n, Klaviyo
- AI Tools - Claude, Midjourney, Synthesia, Canva AI, Notion AI
What We Are NOT Looking For 🚫
❌ A pure marketer with no technology or website ownership experience
❌ A pure technologist with no growth marketing or acquisition track record
❌ Someone who manages agencies and considers that the job done
❌ A campaign manager with no ownership of business outcomes
❌ Someone looking for a structured corporate role with a ready playbook
The Role in One Line
If you can rebuild a website, optimize a funnel, automate a workflow, and drive international enrollments — all using AI — this role was built for you.
🚀 Be part of building something that has never been built before!!
Click on Apply to know more.
