MailGuard (A GlobalGuard Company)
Website:
mailguard365.com
Company:
https://www.linkedin.com/company/mailguard-email-security
Seniority: Mid-Senior level
Industries: Computer and Network Security
Job details:
Performance Marketer
Loca/on: Bengaluru, Karnataka, India
About GlobalGuard
GlobalGuard is a global cybersecurity company focused on delivering modern protec;on at
scale. We help organiza;ons protect cri;cal communica;ons, data, and cloud environments
against rapidly evolving cyber threats, without adding complexity or slowing the business
down.
Our solu;ons integrate cleanly into exis;ng plaCorms and are used by organiza;ons
opera;ng in regulated and high-risk environments worldwide.
MailGuard is GlobalGuard’s cloud-based email security SaaS plaCorm. It protects everyday
business communica;ons by preven;ng advanced email-borne threats before they disrupt
opera;ons or compromise trust.
MailGuard combines Secure Email Gateway (SEG) and Integrated Cloud Email Security (ICES)
capabili;es to strengthen na;ve protec;ons in plaCorms such as MicrosoL 365. Originally
established in 2001, MailGuard has con;nuously evolved to address zero-day threats and
modern social engineering aSacks, helping organiza;ons reduce risk and keep email secure
and reliable.
The opportunity
We are seeking a performance-driven Performance Marketer to join our team and help build
and scale GlobalGuard’s digital marke;ng and demand-genera;on engine. This role is fully
dedicated to suppor;ng our marke;ng and growth objec;ves, with a strong focus on
genera;ng qualified leads, strengthening our brand posi;oning and driving measurable
business outcomes.
The ideal candidate has 3–5 years of hands-on experience, understands B2B and technology
marke;ng, and can turn data and customer insights into effec;ve campaigns across paid
media, SEO, content, analy;cs and conversion op;miza;on.
Key Responsibili/es
1. Plan, execute, and op;mize paid campaigns across Google Ads (Search, Display,
YouTube, App Campaigns) and Meta Ads (Facebook & Instagram).
2. Drive mobile app installs, website traffic, and lead genera;on while achieving target
CPI, CPA, and ROAS.
3. Monitor campaign performance daily and op;mize targe;ng, bidding strategies,
crea;ves, budgets, and placements.
4. Conduct A/B tes;ng on crea;ves, ad copy, audiences, and landing pages to improve
campaign effec;veness.
5. Analyze campaign performance using GA4, Firebase, AppsFlyer, Adjust, or similar
analy;cs plaCorms.
6. Prepare weekly and monthly performance reports with ac;onable insights and
recommenda;ons.
7. Collaborate with designers and content creators to develop high-conver;ng ad
crea;ves and campaign assets.
8. Research compe;tors, market trends, and emerging adver;sing opportuni;es to
iden;fy new growth channels.
9. Manage adver;sing budgets efficiently while maximizing return on investment.
10. Stay updated on plaCorm updates, adver;sing policies, and industry best prac;ces.
Required Qualifica/ons
• Bachelor's degree in marke;ng, business, digital marke;ng, or a related field.
• 2–5 years of hands-on experience in performance marke;ng or digital adver;sing.
• Strong experience managing Google Ads and Meta Ads campaigns.
• Experience running mobile app install campaigns is highly preferred.
• Strong understanding of digital marke;ng metrics including CPI, CPA, CAC, CTR,
conversion rate, ROAS, and LTV.
• Proficiency in Google Analy;cs 4 (GA4), Firebase, or similar analy;cs plaCorms.
• Strong analy;cal skills with proficiency in MicrosoL Excel or Google Sheets.
• Excellent problem-solving skills with a data-driven mindset.
Preferred Skills
• Experience with Google App Campaigns (UAC) and Apple Search Ads.
• Knowledge of App Store Op;miza;on (ASO).
• Ability to manage mul;ple campaigns and budgets simultaneously.
• Strong communica;on and collabora;on skills in a fast-paced startup environment.
Bonus Skills
• Familiarity with subscrip;on-based or freemium business models.
• Experience with LinkedIn Ads or Reddit Ads.
• Basic knowledge of SQL or marke;ng automa;on plaCorms.
Experience leveraging AI tools for campaign op;miza;on and crea;ve tes;ng.Why
GlobalGuard
• Work in cybersecurity while staying close to real customer outcomes and produc;on
opera;ons
• A collabora;ve culture that values clear escala;on, strong documenta;on, and
con;nuous improvement
How to apply
Send your resume to careers@globalguard.com.
GlobalGuard is an equal opportunity employer. We welcome applicants from all
backgrounds.
Click on Apply to know more.
