Tempt India
Website:
temptindia.com
Company:
https://www.linkedin.com/company/tempt-india
Seniority: Mid-Senior level
Industries: Computers and Electronics Manufacturing
Job details:
Job Title: D2C Marketing Manager
Experience: 3–4 Years
Location: Rajouri Garden, Delhi
Company: Tempt Smart Pvt Ltd
Job Overview
We are looking for a data-driven Performance Marketing Manager who can not only manage paid campaigns but also contribute to the overall marketing strategy. This role requires someone who can drive growth through performance marketing, improve organic visibility via SEO, and eventually lead marketing initiatives and a team.
Key Responsibilities
1. Performance Marketing (Paid Ads)
• Plan, execute and optimize campaigns across Google Ads, Meta Ads (Facebook & Instagram), and other paid channels
• Monitor and improve ROI, CPC, CPA, and conversion rates
• Conduct A/B testing for ad creatives, audiences, and landing pages
• Manage and allocate budgets effectively across channels
2. SEO (Search Engine Optimization)
• Conduct keyword research and implement SEO strategies
• Optimize website content, landing pages, and product pages
• Execute on-page and off-page SEO (meta tags, backlinks, internal linking)
• Track rankings, traffic, and performance using Google Analytics & Search Console
3. Analytics & Reporting
• Track campaign performance using Google Analytics, Ads Manager, Meta Business Suite
• Prepare weekly/monthly reports with actionable insights
• Identify growth opportunities and optimization strategies
4. Marketing & Strategy (Important Add-On)
• Contribute to overall marketing strategy and planning
• Align performance campaigns with brand and business goals
• Coordinate with content/design teams
• Gradually take ownership of marketing initiatives
5. Team Leadership (Future Scope)
• Assist in managing and mentoring junior team members
• Help build processes and scale marketing operations
Key Skills Required
• Hands-on experience with Google Ads & Meta Ads
• Strong understanding of SEO (On-page & Off-page)
• Experience with Google Analytics, Search Console, SEMrush (or similar tools)
• Knowledge of conversion tracking, pixels, tagging
• Strong analytical and problem-solving skills
• Basic understanding of content marketing
• Ability to think strategically, not just execute
Click on Apply to know more.