TalentClub
Website:
talentclub.in
Company:
https://www.linkedin.com/company/talentclubin
Seniority: Associate
Industries: Human Resources Services
Job details:
Event Activation Lead JD
CTC: ₹20–25 LPA (basis fitment and exp)
Location: BKC (Onsite)
Experience-8+ Years
Role Overview:
We are looking for an Event Activation Lead with strong experience in events, experiential marketing, brand activations, BTL, and on-ground marketing.
The candidate will own the end-to-end event lifecycle, including concept planning, agency/vendor management, execution, and post-event reporting, preferably in the real estate or related sector.
Key Responsibilities:
• Develop and execute event and activation strategies aligned with business and marketing objectives.
• Conceptualize and execute property launches, customer engagement events, channel partner meets,roadshows, exhibitions, corporate events and experiential activations.
• Translate business and marketing briefs into innovative event concepts and activation plans.
• Manage the complete event lifecycle from planning and budgeting to execution and closure.
• Develop event proposals, concepts, presentations, timelines, budgets and execution plans.
• Identify and manage event agencies, production partners, fabricators, promoters, venues and other vendors.
• Negotiate vendor commercials and ensure cost-effective execution within approved budgets.
• Conduct venue/site recce and oversee production, fabrication, branding, logistics, AV, hospitality and manpower requirements.
• Work closely with sales, marketing, business and project teams to ensure activations support business objectives.
• Develop activations that generate customer engagement, qualified leads, site visits and channel partner participation.
• Manage multiple events and activations simultaneously across different projects and locations.
• Ensure seamless on-ground execution and proactively resolve operational issues.
• Maintain strong relationships with agencies, vendors, partners and internal stakeholders.
• Track event performance, attendance, engagement, leads and other relevant KPIs.
• Prepare post-event reports and evaluate effectiveness and ROI.
• Identify new event formats, partnerships and experiential opportunities to strengthen brand visibility and customer engagement.
• Maintain event calendars, budgets, vendor databases and project trackers.
What We're Looking For
• 8+ years of experience in events, experiential marketing, brand activation, BTL marketing or real estate marketing.
• Strong hands-on experience in end-to-end event planning and execution.
• Experience managing agencies, production vendors and multiple stakeholders.
• Strong understanding of event production, logistics, fabrication and on-ground execution.
• Excellent communication, negotiation and presentation skills.
• Strong project management and organizational abilities.
• Commercially aware with experience managing event budgets.
• Ability to work under tight timelines and manage multiple projects simultaneously.
• Willingness to travel for site visits and events.
• Creative, proactive, detail-oriented and solution-focused.
Click on Apply to know more.
