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Company Description Raahii Digital is a hospitality-focused digital growth partner that helps hotels, resorts, villas, boutique stays, and homestays become more discoverable and generate more direct bookings. The team builds end-to-end digital journeys so the right guests can find, trust, choose, and return to each property. Services span brand strategy, content, websites, SEO, Google Business Profile, performance marketing, OTA optimization, reputation management, and direct-booking strategy. Raahii Digital works with independent and boutique hotels, luxury and lifestyle properties, resorts, villas, and unique stays. Guided by the idea of “Raahii” — the traveler who follows a path — the company helps hospitality brands connect discovery to booking and long-term growth.
Role Description This is a full-time, on-site Website SEO role based in Udaipur. The Website SEO specialist will optimize hospitality websites for search visibility, focusing on on-page elements, site structure, and content alignment with target keywords. The role involves performing regular SEO audits, identifying technical and content-related issues, and coordinating with design, development, and content teams to implement improvements. The specialist will conduct keyword research for different hospitality segments and locations, track performance using web analytics tools, and prepare clear, actionable reports. Day-to-day responsibilities also include monitoring search trends, supporting link-building initiatives, and recommending strategies to increase organic traffic and direct bookings for client properties.
Qualifications
- Ability to perform comprehensive Keyword Research and apply insights to hospitality-focused web content and SEO strategy.
- Experience conducting thorough SEO Audits, identifying technical, on-page, and content issues, and prioritizing fixes.
- Knowledge of ethical Link Building practices, including outreach and relationship-based link acquisition relevant to travel and hospitality.
- Proficiency in Web Analytics tools (e.g., Google Analytics, Google Search Console) for tracking organic traffic, conversions, and user behavior.
- Strong understanding of On-Page SEO, including meta tags, headings, URL structures, internal linking, and schema for hotels and stays.
- Familiarity with hospitality or travel industry dynamics and direct-booking strategies is highly beneficial.
- Comfort working closely with content, design, and development teams; ability to communicate SEO requirements clearly and collaboratively.
- Attention to detail, analytical mindset, and ability to translate data into practical recommendations.
- Relevant education or certifications in digital marketing, SEO, or related fields are preferred.
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