Website:
effora.in
Job details:
Location: Noida (Work From Office)
Experience: 2–3 Years
Industry: Beauty | Wellness | D2C
About Effora
Effora is building India's next premium beauty technology brand. We are hiring a Product Designer
who sees design as a business tool—improving user experience, increasing conversions and
strengthening brand perception.
This role combines UI/UX + CRO, Brand Design and Content.
What You'll Own
Product & Website Experience
• Design intuitive, high-converting website experiences.
• Improve customer journeys through UX research, wireframes and prototypes.
• Continuously optimize user flows and conversion rates.
Design Landing Pages + CRO
• Design landing pages and PDPs that convert.
• Improve checkout flows, navigation and customer journeys.
• Execute A/B testing with data-driven iterations.
Brand & Visual Design
• Own visual assets across website, campaigns, product launches, packaging, emailers,
marketplaces and performance marketing.
• Maintain a premium and consistent brand identity.
Social Media & Content
• Design creatives for Instagram, LinkedIn, Meta Ads, Stories, Carousels and launches.
• Collaborate closely with Content & Growth teams.
Video Editing
• Edit Reels, short-form videos and ad creatives.
• Create simple motion graphics and product storytelling videos.
Design Systems
• Build scalable design systems, templates and brand guidelines.
Who We're Looking For
• 2–3 years as a Visual Designer in a D2C, Ecommerce or Consumer Brand.
• Strong UI/UX fundamentals with hands-on CRO experience.
• Experience designing Shopify or Ecommerce experiences.
• Expert in Figma; proficient in Photoshop, Illustrator and Premiere Pro (or similar).
• Strong understanding of typography, layouts and premium visual aesthetics.
• Experience creating social media creatives and performance marketing assets.
• Familiarity with analytics tools like GA4, Microsoft Clarity or Hotjar.
• Comfortable working directly with founders and cross-functional teams.
What We Value
We don't hire designers to make things look good—we hire designers to solve problems. We value
- ownership, curiosity, speed, customer obsession and design decisions backed by data.
Click on Apply to know more.