Website:
rcube.net.in
Job details:
We are looking for a creative, proactive, and result-oriented Social Media Executive to manage and grow social media presence for our brands, including malls, & restaurants businesses.
The ideal candidate should have a good understanding of social media trends, content creation, Instagram, Facebook, and community engagement, with the ability to manage multiple brand accounts.
Key Responsibities:
- Manage day-to-day social media activities for multiple brands.
- Plan and execute monthly social media content calendars.
- Create and publish engaging content for Instagram, Facebook, and other relevant platforms.
- Coordinate with graphic designers, photographers, videographers, and marketing teams for content requirements.
- Develop ideas for Reels, Stories, posts, carousels, contests, campaigns, and promotional content.
- Stay updated with the latest social media trends, audio, formats, hashtags, and viral content.
- Write engaging captions and maintain the brand's tone of voice.
- Manage comments, messages, and audience engagement.
- Coordinate and cover events, launches, activations, and campaigns when required.
- Monitor social media performance and prepare monthly reports.
- Track key metrics such as reach, engagement, followers, views, and conversions.
- Conduct competitor and industry research to identify new content opportunities.
- Ensure all content is posted accurately and on time.
Required Skills
- Strong understanding of Instagram and Facebook.
- Good knowledge of Reels, Stories, trends, and social media algorithms.
- Excellent communication and caption-writing skills.
- Creative thinking and strong content ideation skills.
- Basic knowledge of Canva or similar content creation tools is preferred.
- Ability to manage multiple accounts and meet deadlines.
- Good understanding of social media analytics and insights.
- Strong coordination and teamwork skills.
- Ability to work in a fast-paced marketing environment.
Preferred Experience
Experience in mall marketing, restaurants, hospitality, retail, lifestyle, or event marketing will be an added advantage.
KPIs
- Growth in followers and organic reach
- Engagement rate
- Reel/video views and reach
- Content consistency and quality
- Community engagement
- Campaign performance
- Timely execution of content calendar
- Overall growth of assigned social media accounts
We are looking for someone who is creative, trend-aware, responsible, proactive, and passionate about social media, and who can independently manage day-to-day social media operations while working closely with the creative and marketing teams.
Click on Apply to know more.
