Website:
dangconstructions.com
Job details:
Content & Social Media Manager – Real Estate & Construction
Location: Delhi NCR
Employment Type: Full-Time
About the Role
We are looking for a creative, proactive and trend-aware Content & Social Media Manager to build and manage the digital presence of our real estate and construction business.
This is a field + creative role. The candidate will regularly accompany the team to construction sites, vendor meetings and project visits to understand our work, identify content opportunities and capture high-quality visual content. They will then be responsible for transforming this content into engaging social media posts, reels, stories and other digital content.
The ideal candidate should have a strong eye for visual storytelling and be comfortable working both on-site and behind the screen.
Key ResponsibilitiesContent Creation
- Visit construction sites regularly with the team and document ongoing work, construction processes, design details, materials and project milestones.
- Accompany the team to vendor visits, meetings and other relevant business activities to capture content.
- Identify potential content opportunities during site and vendor visits.
- Shoot high-quality photographs and short-form videos using a smartphone/camera.
- Create engaging Reels, posts, Stories and other social media content from the footage captured.
- Edit videos with strong hooks, pacing, transitions, text, music and other relevant elements.
- Develop behind-the-scenes, educational, informative and brand-building content around real estate and construction.
Social Media Management
- Manage the company's social media handles, primarily Instagram and LinkedIn.
- Plan and maintain a consistent content calendar.
- Schedule and publish content regularly.
- Write engaging captions, hooks and basic copy for posts and videos.
- Stay updated with current social media trends, Reels formats, sounds, editing styles and content strategies.
- Adapt relevant trends to suit the company's premium real estate and construction positioning.
- Monitor engagement, reach, views and other basic performance metrics.
- Use insights and analytics to improve content strategy and performance.
Brand Building
- Help establish a strong, consistent and premium digital identity for the company.
- Develop content that showcases our projects, construction quality, expertise, processes, materials, people and finished work.
- Ensure that all content maintains a consistent visual and communication style.
- Work closely with the management team to understand the company's projects, values and positioning.
What We're Looking For
- Prior experience in social media management, content creation or digital marketing.
- Strong understanding of Instagram and short-form video content.
- Good knowledge of video editing and content creation tools such as CapCut, Canva, Adobe Premiere Pro, VN or similar platforms.
- Strong visual sense and ability to identify what makes a good photograph or Reel.
- Comfortable shooting content independently using a smartphone/camera.
- Creative, proactive and willing to experiment with new content formats.
- Strong understanding of current social media trends.
- Good communication skills and confidence interacting with vendors, contractors and team members.
- Willingness to travel locally for site and vendor visits.
- Interest in real estate, architecture, interiors, construction or design will be an advantage.
What This Role Offers
This role offers the opportunity to work closely with the management team and get hands-on exposure to the real estate, construction and luxury residential development industry while taking ownership of the company's growing digital presence.
The successful candidate will have significant creative freedom to develop and execute new content ideas and will play an important role in shaping how the company is presented online.
Click on Apply to know more.
