Website:
cdgi.edu.in
Job details:
Company Description Chameli Devi Group of Institutions (CDGI) is a multidisciplinary higher education group offering programs in Engineering, Management, Pharmacy, Law, and Computer Applications. Established in July 2006, CDGI was founded with a vision to design the future through scientific and innovative education. Over 19 years, the institution has built a strong reputation and consistently ranks among the top three technical colleges in Madhya Pradesh. CDGI is affiliated to RGPV, Madhya Pradesh and approved by AICTE, New Delhi, ensuring recognized and industry-relevant academic standards. The campus in Indore provides a dynamic learning environment focused on academic excellence, professional growth, and holistic development.
Role Description The Social Media Content Creator is a full-time, on-site role based at Chameli Devi Group of Institutions in Indore. This role involves planning, creating, and publishing engaging content across social media platforms to highlight institutional achievements, student life, events, and academic programs. The Social Media Content Creator will manage content calendars, draft copy, capture photos and short videos, and collaborate with faculty and administrative teams to gather stories and updates. Daily responsibilities include monitoring social channels, responding to comments and messages as per guidelines, tracking performance metrics, and suggesting content improvements based on audience engagement. The role also includes supporting promotional campaigns, maintaining brand consistency, and ensuring that all content aligns with the institution’s values and communication standards.
Qualifications
- Strong skills in social media content creation, including copywriting, basic graphic design, and short-form video production.
- Experience managing social media platforms such as Instagram, Facebook, LinkedIn, and YouTube, with an understanding of audience engagement and platform best practices.
- Ability to plan and organize content calendars, coordinate with internal stakeholders, and cover on-campus events for real-time content.
- Proficiency in using social media and basic design tools (e.g., Canva, mobile editing apps, or similar) to create visually appealing posts.
- Good written and verbal communication skills in English; ability to adapt tone and style for students, faculty, and external audiences.
- Attention to detail, creativity, and a proactive approach to identifying and telling meaningful on-campus stories.
- Basic understanding of analytics and insights to track performance and refine content strategies.
- Bachelor’s degree or ongoing studies in Media, Communication, Marketing, Journalism, or a related field preferred.
- Prior internship or experience in social media, digital content, or campus outreach is an advantage.
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