Website:
impactoworldwide.com
Job details:
Company Description Impacto Worldwide Expo is a full-service exhibition booth design and fabrication studio based in India, combining creative design with strategic thinking to deliver impactful brand experiences. An experienced team manages the entire lifecycle of exhibition projects, from concept and 3D visualization to fabrication, logistics, installation, and dismantling for trade shows, roadshows, and international exhibitions. The company provides bespoke and modular booth solutions, integrating AV, lighting, interactive displays, and product demo areas to create engaging visitor journeys. Operations in India ensure production and on-site support that meet international quality standards. Impacto Worldwide Expo collaborates closely with clients across sectors such as defense, technology, FMCG, automotive, healthcare, education, and hospitality to align booth design with marketing goals, timelines, budgets, and exhibition regulations.
Role Description The Search Engine Optimization Executive is a full-time, on-site role based in Noida. This role is responsible for planning and executing SEO strategies to improve organic search visibility, traffic, and lead generation for the company’s digital presence. Day-to-day activities include conducting keyword research, implementing on-page SEO optimizations, performing regular SEO audits, and analyzing performance data to refine strategies. The SEO Executive will manage link-building initiatives, collaborate with content and marketing teams to align SEO with campaign goals, and coordinate social media marketing efforts that support search visibility. The role also involves monitoring competitor performance, staying updated on search engine algorithm changes, and preparing clear performance reports for stakeholders.
Qualifications
- Candidates should possess strong skills in keyword research and SEO audits to identify opportunities and technical issues.
- Candidates should possess practical experience in on-page SEO, including meta tags, content optimization, internal linking, and site structure improvements.
- Candidates should possess proficiency in link building, outreach, and managing high-quality backlinks to improve domain authority.
- Candidates should possess knowledge of social media marketing to support SEO goals and enhance online visibility.
- Experience with SEO tools (e.g., Google Analytics, Google Search Console, SEMrush, Ahrefs, or similar) is highly beneficial.
- Strong analytical, reporting, and problem-solving skills with attention to detail are required.
- Ability to collaborate with design, content, and marketing teams and manage multiple projects within deadlines.
- A bachelor’s degree in marketing, communications, business, or a related field, or equivalent practical experience, is preferred.
- Familiarity with website CMS platforms (such as WordPress) and basic HTML is an advantage.
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