Basic Elements
Website:
basicelements.in
Job details:
Sales executive (Projects)
Department: Sales – Projects
Location: Hyderabad
Role Purpose:
To drive strategic sales growth for Fire Protection and Life Safety Projects by identifying high-value opportunities, building strong relationships with MEP Consultants, Architects, Turnkey Contractors, and End Clients, and ensuring seamless project conversion, execution coordination, and collections — while consistently achieving aggressive revenue and order booking targets.
This role is critical in expanding market presence in Industrial, Commercial, Institutional, and IT Park segments for Basic Elements.
Key Responsibilities:
1. Revenue Generation & Order Booking
- Achieve and exceed monthly revenue targets starting from ₹85 Lakhs per month and upward, as defined by management.
- Generate revenue through new project acquisition in Fire Protection and Fire Fighting Systems.
- Identify, track, and convert qualified project opportunities in assigned territories and segments.
- Drive end-to-end sales cycle: Lead Generation → Proposal → Negotiation → Order Closure → PO Acquisition.
- Maintain a strong pipeline of high-value projects aligned with company growth strategy.
2. Strategic Client Acquisition & Market Expansion
- Schedule and conduct meetings with key decision-makers including Developers, Facility Heads, Project Managers, and Procurement Teams.
- Develop and expand new client relationships across:
- Industrial Facilities
- Commercial Buildings
- Institutional Projects
- IT Parks & Tech Campuses (Strategic Growth Segment)
- Present company capabilities, technical solutions, and value propositions to prospects.
- Submit structured DART (our CRM Tool) reports on:
- New markets entered
- Lead status
- Conversion progress
3. Consultant, MEP & Partner Relationship Development
- Identify and build strong working relationships with:
- MEP Consultants
- Architects
- Turnkey Contractors
- PMC (Project Management Consultants)
- Conduct regular consultant visits for empanelment and specification inclusion.
- Develop and maintain a collaboration database of consultants, contractors, and channel partners.
- Build a minimum collaboration pool of 6+ active partners per year.
- Work closely with partners for subcontracting, project execution support, and joint bidding opportunities.
4. Project Coordination & Execution Support
- Coordinate with internal departments (Projects, Operations, Marketing, and Finance) post order booking.
- Ensure smooth handover from Sales to Execution with complete technical and commercial clarity.
- Monitor project progress, timelines, and client expectations.
- Support project teams in resolving client concerns and technical clarifications.
- Ensure high customer satisfaction and long-term relationship retention.
5. Billing, Collections & Performance Tracking
- Follow up on billing milestones as per project billing plan.
- Drive consistent collections aligned with invoicing schedules.
- Achieve collection targets as defined against billed revenue.
- Maintain accurate tracking of:
- Billing status
- Collection efficiency
- Outstanding payments
- Update DART Reports and Performance Dashboards regularly with:
- Sales pipeline
- Billing vs Collection
- Order booking value
- Client engagement metrics
Key Activities
- Monthly revenue generation as per target sheet (₹85 Lakhs+ baseline).
- New client acquisition in priority sectors.
- Consultant and partner empanelment.
- IT Park segment penetration and market development.
- Billing follow-ups and collection tracking.
- Stakeholder coordination for faster project closures and execution support.
Authority
- Conduct client visits, consultant meetings, and partner discussions.
- Develop and implement customer acquisition and market penetration strategies.
- Recommend strategic partnerships and collaborations.
- Coordinate cross-functionally for project execution and client servicing.
- Campaign request to Marketing team as per the needs of the Market
Performance Metrics (KPIs)
- Monthly Target vs Achievement (%)
- Revenue Generated from New Projects
- Order Booking Value (Monthly & Quarterly)
- Number of New Clients Acquired
- Number of Active MEP/Consultant/Architect Partnerships
- IT Park Market Penetration (New Accounts Opened)
- Collection Efficiency vs Billing Plan
- Pipeline Value & Conversion Ratio
- Customer Satisfaction & Repeat Business
Required Skills & Qualifications
- Graduate / Diploma in Engineering (Electrical / Mechanical preferred).
- 1–3 years of experience in Project Sales (Fire Alarm, Fire Fighting, ELV, or MEP Solutions preferred).
- Strong network with MEP Consultants, Architects, and Contractors (Highly Preferred).
- Strong communication, negotiation, and relationship management skills.
- Understanding of Fire Safety Systems, Codes, and Project Sales Lifecycle.
- Ability to handle high-value B2B project sales with long sales cycles.
- Excellent follow-up, coordination, and dashboard reporting discipline.
Preferred Candidate Profile (For Basic Elements – Strategic Fit)
- Experience selling to IT Parks, Developers, and Large Commercial Projects.
- Exposure to Fire Protection Projects above ₹50 Lakhs ticket size.
- Strong local network in Hyderabad real estate and construction ecosystem.
Click on Apply to know more.