Website:
worldwidecruises.co.uk
Job details:
Worldwide Travel Network is looking for an experienced, results-driven Google Ads and Meta Ads Manager to join our team remotely from India.
You must have proven hands-on experience managing both Google Ads and Meta Ads for a travel company, tour operator, airline, hotel, cruise company or online travel agency. Applications without travel-industry experience will not be considered.
Responsibilities
- Plan, launch and manage Google Ads campaigns, including Search, Performance Max, Display, YouTube and remarketing
- Plan, launch and optimise Meta Ads campaigns across Facebook and Instagram
- Generate high-quality travel leads and bookings at an efficient cost
- Manage daily budgets and continuously improve ROAS, cost per lead and conversion rates
- Build campaigns for holidays, tours, cruise holidays and travel offers
- Carry out keyword research, audience research and competitor analysis
- Create and test ad copy, headlines, creative briefs and landing-page recommendations
- Monitor performance daily and identify opportunities to scale successful campaigns
- Set up and maintain conversion tracking through Google Tag Manager, Google Analytics and Meta Pixel
- Produce clear weekly and monthly performance reports with recommendations
- Work with the sales and marketing teams to improve lead quality and booking conversion
Essential Experience and Skills
- Proven experience managing both Google Ads and Meta Ads
- Previous paid-media experience within the travel industry is essential
- Strong understanding of lead generation and e-commerce campaigns
- Experience managing substantial daily advertising budgets
- Strong knowledge of Google Ads, Meta Ads Manager, GA4 and Google Tag Manager
- Experience with Meta Pixel, conversion APIs and conversion tracking
- Able to analyse campaign data and make decisions based on ROAS, CPA, CPL and conversion rates
- Excellent spoken and written English
- Ability to work independently in a remote role
- Reliable internet connection and suitable home-working environment
- Flexibility to work UK business hours
Benefits
- Competitive salary based on experience
- Fully remote role based in India
- Performance-based bonuses
- Opportunity to manage campaigns for an established UK travel business
- Long-term career opportunity within a growing team
Your application must clearly state:
- Which travel companies, tour operators or travel brands you have worked with
- Your experience managing Google Ads and Meta Ads
- Typical monthly or daily ad budgets you have managed
- Examples of results achieved, including ROAS, cost per lead or bookings generated
- Which tracking platforms you have used, including GA4, GTM and Meta Pixel
Click on Apply to know more.
