Website:
ganeshaspeaks.com
Job details:
Company Description GaneshaSpeaks.com is a leading online brand focused on wellness and astrology, helping people live better through personalized guidance and services. Established in 2003 by Shree Bejan Daruwalla and Mr. Hemang Arunbhai Pandit, the company has built a strong reputation and loyal user base over the years. It combines traditional astrological insights with modern technology to offer accessible, user-friendly digital experiences. As an established yet evolving brand, GaneshaSpeaks.com provides team members the opportunity to shape impactful products in the wellness and astrology space.
Role Description The Product Marketing Manager is a full-time, on-site role based in Ahmedabad. This role is responsible for developing and executing product marketing strategies that drive user acquisition, engagement, and revenue across wellness and astrology offerings. Day-to-day tasks include conducting market and competitor analysis, defining customer segments and value propositions, and shaping go-to-market plans for new and existing products. The Product Marketing Manager will collaborate closely with product management, sales, content, and digital marketing teams to create positioning, messaging, and campaigns, and to track performance using data-driven insights. The role also involves preparing sales enablement materials, monitoring product performance, and continuously refining strategies based on feedback and analytics.
Qualifications
- Candidates should possess skills in Market Research to analyze customer needs, industry trends, and competitor offerings.
- Candidates should possess skills in Go-to-Market Strategy and Product Marketing to define positioning, messaging, and launch plans.
- Candidates should possess skills in Product Management to collaborate on feature prioritization, roadmaps, and user experience improvements.
- Candidates should possess skills in Sales collaboration to support revenue growth through enablement materials and feedback loops.
- Strong analytical skills with experience using data and metrics to inform decisions and measure campaign effectiveness.
- Excellent written and verbal communication skills, with the ability to translate complex concepts into clear, customer-focused messages.
- Proven experience in product marketing, growth marketing, or related roles in digital or consumer-facing businesses; wellness or astrology experience is a plus.
- Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
- Ability to work cross-functionally, manage multiple projects, and deliver on deadlines in a fast-paced environment.
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