ConfideLeap Partners
Website:
confideleap.com
Job details:
Company: Confideleap partners
Location: Mumbai, Andheri
Employment Type: Full-Time
Experience Required: 1–2+ Years
Salary: ₹30,000 per month
About the company
ConfideLeap Partners is a Mumbai-based firm specializing in Investor Relations, Digital Marketing, Public Relations, and high-impact Annual & Corporate Reports.
We work with businesses and brands to build their digital presence, communicate effectively with their audiences, and create high-impact marketing and communication initiatives.
About the role
We are looking for a Performance Marketing & Digital Marketing Executive who is comfortable working across paid advertising, social media designing, content, and SEO.
This is a hands-on role. We are looking for someone who can work independently on Meta Ads and Google Ads, create professional social media creatives using Canva, and contribute to our ongoing SEO activities.
The ideal candidate should be both analytical and creative — someone who can look at campaign data and optimize performance, while also understanding how to create engaging content and designs for social media.
Key Responsibilities
1. Performace Marketing- Meta and Google ads
- Plan, execute, monitor, and optimize paid advertising campaigns across Meta Ads and Google Ads.
- Set up campaigns based on objectives such as reach, engagement, traffic, leads, and conversions.
- Work on audience targeting, campaign structures, budgets, creatives, and A/B testing.
- Monitor campaign performance and identify areas for improvement.
- Analyze metrics such as CTR, CPC, CPM, conversions, CPL, ROAS, ROI, and lead quality.
- Optimize campaigns and budgets to improve overall performance.
- Prepare campaign performance reports and provide actionable insights.
- Stay updated with changes, trends, and best practices across advertising platforms.
2. Social Media Designing- Advanced Canva Skills
Advanced Canva designing skills are REQUIRED for this role.
- Independently create professional and engaging social media posts, carousels, promotional creatives, campaign creatives, and other digital marketing assets.
- Convert content ideas, briefs, and concepts into visually appealing social media designs.
- Maintain consistency in branding, typography, layouts, and visual communication.
- Create creatives suitable for both organic social media and paid advertising campaigns.
- Work closely with the content and marketing team to develop creative concepts.
- Adapt designs for different content formats and platforms.
- Stay updated with current social media design trends and formats.
Important: This role is not limited to coordinating with a designer. The candidate should be comfortable personally designing social media creatives using Canva.
3. SEO Contribution
- Assist with keyword research and content planning.
- Support on-page, off-page SEO activities and content optimization.
- Assist with optimizing titles, meta descriptions, headings, internal links, and website content.
- Contribute to SEO-friendly blogs and social/content initiatives.
- Monitor basic SEO performance and identify opportunities for improvement.
- Work with the SEO executive to support ongoing SEO initiatives.
4. Social Media and Digital Marketing
- Plan and contribute to social media content calendars.
- Develop content ideas for social media campaigns.
- Write or contribute to captions and social media copy.
- Support the execution of organic and paid digital marketing campaigns.
- Monitor social media performance and identify opportunities to improve reach and engagement.
- Contribute to integrated digital marketing campaigns across paid, organic, creative, and SEO channels.
Skills and Experience required
- 1–2+ years of experience in Performance Marketing or Digital Marketing.
- Hands-on experience with Meta Ads Manager.
- Hands-on experience with Google Ads.
- Advanced Canva designing skills with the ability to independently create professional social media creatives.
- Understanding of paid campaign objectives, audience targeting, campaign optimization, A/B testing, and performance metrics.
- Working knowledge of SEO activities.
- Strong understanding of social media content and creative requirements.
- Ability to work with both data and creative content.
Additional Skills
- Experience with Google Analytics and Google Search Console.
- Familiarity with SEO tools such as SEMrush, Ahrefs, or similar platforms.
- Experience with LinkedIn Ads or other advertising platforms.
- Experience creating content for business, finance, marketing, or professional audiences.
We are looking for someone who can contribute across three important areas:
META & GOOGLE ADS + ADVANCED CANVA DESIGNING + SEO
You should be comfortable taking ownership of a campaign or content requirement — from understanding the objective, creating the creative, executing the campaign, analyzing the results, and contributing to optimization.
You should be:
- Creative and design-oriented
- Data-driven and analytical
- Comfortable working independently
- Curious about digital marketing and advertising
- Good at understanding audiences and communicating ideas visually
- Willing to take ownership and learn across different areas of digital marketing
Application Requirements
Along with your resume, please share:
1. Performance Marketing Work
Share 1–2 campaigns you have personally worked on, including:
- Platform used — Meta Ads, Google Ads, etc.
- Campaign objective
- Your role
- Results achieved, if available
2. Design Portfolio
Please share examples of social media posts, carousels, ad creatives, or other designs you have personally created using Canva.
3. SEO Experience
Briefly mention the SEO activities you have worked on and the tools you have used.
Candidates without hands-on Meta/Google Ads experience or strong Canva designing skills may not be suitable for this role.
Click on Apply to know more.