Bilr
Website:
getbilr.com
Job details:
Position: Multimedia Content Designer
Department: Marketing / Creative
Experience: 1-2 years
Location: Kochi / Hybrid
Employment: Full-time
Role Overview
We are looking for a creative and technically proficient Multimedia Content Designer to create engaging visual content for our products, marketing campaigns, websites, social media, and sales initiatives.
The role will be responsible for taking content from concept to final production, including product videos, promotional videos, explainer videos, social media creatives, motion graphics, GFX, and other digital marketing assets.
Key Responsibilities
Video & Multimedia Production
- Create product demonstration and feature videos for Bilr and other products.
- Produce marketing, promotional, explainer, and campaign videos.
- Edit and enhance recorded footage, screen recordings, presentations, and product demos.
- Create motion graphics, GFX, animations, transitions, and visual effects.
- Add voiceovers, subtitles, background music, sound effects, and other post-production elements.
- Create short-form content for LinkedIn, Instagram, YouTube, and other digital channels.
- Repurpose long-form videos into short-form marketing content.
Marketing Creative
- Design social media posts, banners, promotional creatives, thumbnails, and campaign assets.
- Convert marketing concepts and product messaging into compelling visual content.
- Work closely with the Marketing and Business Development teams to understand campaign objectives.
- Maintain consistency with company/product branding and visual guidelines.
- Create visual assets for product launches, webinars, demos, email campaigns, presentations, and sales collateral.
Product Content
- Develop visual content explaining product features, workflows, benefits, and use cases.
- Create product walkthroughs and software UI-based videos.
- Translate complex software functionality into simple, visually engaging content.
- Collaborate with the product team to keep product videos and visual assets updated.
Required Qualifications
Education
- Bachelor's degree or diploma in Multimedia, Graphic Design, Visual Communication, Animation, Digital Media, Advertising, Marketing, or a related field.
- Equivalent practical experience and a strong portfolio can be considered.
Experience
- 1-2 years of professional experience in video production, multimedia design, graphic design, digital content creation, or marketing content production.
- Experience creating content for B2B/SaaS/technology companies would be an advantage.
Technical Skills
Essential
- Adobe Premiere Pro / DaVinci Resolve / Final Cut Pro
- Adobe After Effects
- Adobe Photoshop
- Adobe Illustrator
- Canva or similar design platforms
- Video editing and post-production
- Motion graphics and GFX
- Basic audio editing and sound design
- Screen recording and product-demo creation
Good to Have
- Figma
- Blender / Cinema 4D or other 3D tools
- AI-based video/image generation tools
- AI-assisted video editing and content creation
- Basic understanding of UI/UX
- Basic understanding of digital marketing and social media algorithms
Creative Skills
The candidate should demonstrate:
- Strong visual storytelling
- Good understanding of composition, typography, color, and branding
- Ability to turn an idea or brief into a finished visual asset
- Strong attention to detail
- Understanding of pacing, transitions, animation, and visual hierarchy
- Ability to simplify complex product concepts visually
- Creativity with a commercial/marketing mindset
Behavioral & Professional Skills
- Ability to work independently and manage multiple projects.
- Strong ownership of assigned deliverables.
- Ability to work within deadlines and campaign timelines.
- Good communication and collaboration skills.
- Willingness to take feedback and iterate quickly.
- Ability to prioritize work based on business and marketing requirements.
- Strong attention to quality and consistency.
Portfolio Requirement
Portfolio is mandatory.
Candidates should provide examples of:
- Product/demo videos
- Marketing/promotional videos
- Motion graphics/GFX
- Social media creatives
- Short-form videos/reels
- Explainer or animated videos
Performance Metrics
For this role, I would measure performance based on output + quality + turnaround, rather than simply hours worked.
- Number of completed video/creative assets
- On-time delivery
- Quality of final production
- Creative quality and brand consistency
- Ability to independently execute projects
- Turnaround time
- Content engagement/performance where applicable
- Ability to repurpose content across multiple channels
- Reduction in dependency on external creative resources
This is not primarily a video-editing role. The position requires end-to-end creative ownership—from concept development and visual storytelling through design, production, editing, GFX/motion graphics, and final delivery.
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