INSIGNIAN Home
Website:
insignianhome.com
Job details:
Company Description INSIGNIAN Home designs, manufactures, and exports home textiles to leading retailers and brands across more than 30 countries. The company offers a complete range of bedding products and is known for innovative collections such as “Linen Look Bedding,” “Vintage Wash Cotton,” “Rejeaneration,” and the “Repose” range. Founded by a cotton farmer’s descendant to reconnect with textile heritage, INSIGNIAN Home has grown into one of India’s largest bedding exporters to Europe. Its global presence and deep industry experience enable the team to understand diverse market needs and remain adaptable and innovative in the home textile space.
Role Description This is a full-time, on-site Marketing Merchandiser role based in South Mumbai. The Marketing Merchandiser will support the development and execution of merchandising strategies for bedding and home textile collections, aligning product assortments with brand positioning and market trends. Day-to-day responsibilities include analyzing sales performance, tracking market and competitor activity, and preparing merchandising plans and presentations for key accounts. The role involves coordinating with design, production, and sales teams to ensure timely product launches, accurate sample management, and compelling in-store and online displays. The Marketing Merchandiser will also assist with pricing strategies, promotional campaigns, and customer communication to strengthen brand visibility and drive revenue growth.
Qualifications
- Merchandising and product assortment skills, including experience with home textiles or consumer goods.
- Marketing and brand support skills, such as assisting in campaign planning, promotions, and retail marketing activities.
- Analytical and research skills for interpreting sales data, market trends, and competitor insights to inform merchandising decisions.
- Strong communication, presentation, and collaboration skills to work effectively with cross-functional teams and external partners.
- Proficiency in MS Excel, PowerPoint, and basic data analysis tools; familiarity with retail or ERP systems is an advantage.
- Bachelor’s degree in Marketing, Merchandising, Business, Fashion, or a related field; prior experience in home textiles or retail merchandising is preferred.
- Detail-oriented mindset, ability to manage multiple projects, and willingness to work on-site in South Mumbai.
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