Website:
kzu.ac.in
Job details:
Applications are invited from eligible candidates for the position of Marketing Manager – North East at Kaziranga University, Jorhat, Assam.
Job Location: Kaziranga University Campus, Jorhat, Assam
Experience: 5 years+ Experience
Industry Preference: Education / Higher Education / EdTech / Sales & Marketing
Key Responsibilities- Develop and execute regional marketing and admissions strategies for the North East region in line with the University's enrollment objectives.
- Lead, manage and motivate the marketing/admissions team, ensuring clear allocation of responsibilities, regular performance tracking and achievement of individual and team targets.
- Drive admission sales/enrollment targets through the team, with a strong focus on lead conversion, follow-ups, student counselling and revenue generation.
- Monitor the complete lead-to-admission funnel, identify gaps and implement corrective strategies to improve conversion rates.
- Plan and execute school, college, institutional and community outreach activities, education fairs, seminars, counselling sessions and other promotional events.
- Build and maintain relationships with schools, colleges, education consultants, channel partners and other key stakeholders across the North East.
- Oversee campus/field office operations, ensuring effective coordination, discipline, reporting and productivity.
- Prepare and deliver impactful presentations and business proposals for management, schools, institutions, partners and prospective students/parents.
- Represent the University at education fairs, seminars, conferences, school visits and other public-facing events.
- Prepare regular MIS, sales and admissions reports, analyse data and provide actionable insights to improve team performance and enrollment outcomes.
- Work closely with the central Marketing, Admissions and other University departments to ensure seamless execution of campaigns and admission activities.
- Contribute to team building, recruitment, training, mentoring and performance management of team members.
Desired Skills & CompetenciesThe ideal candidate should possess:
- Strong team management and leadership skills with the ability to drive a team towards measurable admission targets.
- Proven ability to achieve sales/admission targets and deliver results.
- Excellent communication, negotiation and interpersonal skills.
- Strong public speaking and presentation skills, with the ability to create and deliver impactful presentations.
- Good working knowledge of MS Excel, PowerPoint, Word and other digital tools, with the ability to analyse and present data effectively.
- Strong analytical and problem-solving abilities.
- Ability to work independently, take ownership and perform effectively in a target-driven environment.
- Ability to plan and execute marketing campaigns, events and outreach initiatives.
- Strong networking and relationship-management skills.
- Willingness to travel extensively across the North East region as required.
Eligibility & Experience- Graduate or Postgraduate in any discipline from a recognized institution.
- 5+ years of relevant work experience, preferably in Education, Higher Education, EdTech, Sales, Admissions or Marketing.
- Prior experience in team handling and achieving sales/admission targets will be strongly preferred.
- Excellent command of English . Knowledge of additional North East languages will be an advantage.
- Good computer proficiency and working knowledge of MS Office, particularly Excel and PowerPoint.
What We Are Looking ForWe are looking for a result-oriented and dynamic marketing professional who can take ownership of regional marketing and admissions, lead a team effectively, build strong external relationships and consistently drive student enrollment and business growth.
Perks & Position: Compensation and position will be commensurate with qualifications, experience and demonstrated capabilities.
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