InstaLaxmi
Website:
instalaxmi.com
Job details:
Company Description Instalaxmi is the country’s first and largest B2B Digital Gold company, building specialized digital gold platforms for jewelers. These platforms are designed to drive customer engagement and business growth through features such as integrated loyalty programs and gamified user experiences. By closely aligning with consumer behavior, Instalaxmi helps partners increase app usage and strengthen their brand presence. The company focuses on innovative, technology-driven solutions that support the evolving needs of jewelry businesses in a digital-first market.
Role Description The Marketing Graphic Designer role at Instalaxmi is a full-time, on-site position based in Mumbai. The individual in this role will create visual assets for digital and print marketing campaigns, including social media creatives, website graphics, presentations, and promotional materials. Day-to-day responsibilities include collaborating with marketing and product teams to translate brand and campaign objectives into compelling designs, maintaining brand consistency across all touchpoints, and adapting visual content for different platforms and audiences. The role also involves brainstorming creative concepts, iterating on design feedback, preparing production-ready files, and staying updated on design and industry trends relevant to digital gold and B2B marketing. The salary range for this role is 3–5 LPA, based on experience and skills.
Qualifications
- Candidates should possess strong Graphic Design and Graphics skills, with proficiency in industry-standard design tools (e.g., Adobe Photoshop, Illustrator, InDesign, Figma or similar).
- Candidates should possess Branding and Marketing skills to develop and maintain a consistent visual identity and support campaign objectives.
- Candidates should possess Social Media Marketing skills to create platform-appropriate creatives and understand content formats across channels such as Instagram, Facebook, LinkedIn, and YouTube.
- Candidates should possess a good sense of typography, color theory, layout, and visual storytelling, with the ability to design for both web and mobile.
- Candidates should possess strong collaboration and communication skills, with the ability to work closely with cross-functional teams and manage multiple projects and deadlines.
- Relevant qualifications such as a degree or diploma in Graphic Design, Visual Communication, Fine Arts, or a related field are preferred, along with a portfolio demonstrating marketing-focused design work.
- Experience designing for B2B brands, fintech, or digital products, and familiarity with motion graphics or basic video editing, would be an added advantage.
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