Tradepass
Website:
tradepassglobal.com
Job details:
Role Description This is a full-time, on-site Senior Marketing Executive role based in Bengaluru. The Senior Marketing Executive will plan and execute marketing campaigns for Tradepass events and services, including conferences, exhibitions, and training programs, to drive brand awareness and lead generation. Responsibilities include conducting market research, defining target audiences, and developing marketing strategies across digital and traditional channels. The role involves coordinating with sales, operations, and content teams to ensure consistent messaging, managing marketing budgets and timelines, and tracking performance metrics to optimize campaigns. The Senior Marketing Executive will also contribute to promotional content, support partner and sponsor marketing initiatives, and maintain strong communication with internal and external stakeholders.
Qualifications
- Candidates should possess skills in Market Planning and Marketing to develop and execute effective event and brand campaigns.
- Candidates should possess skills in Market Research to analyze industry trends, understand target audiences, and inform strategic decisions.
- Candidates should possess strong Communication skills to collaborate with cross-functional teams and engage stakeholders and partners.
- Candidates should possess Sales and marketing alignment skills to support demand generation, sponsorship promotion, and revenue growth.
- Relevant experience in B2B marketing, events or conference marketing, or technology-related industries is required.
- Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
- Proficiency with digital marketing tools, CRM systems, and analytics platforms to measure and improve campaign performance.
- Ability to work in a fast-paced environment, manage multiple projects, and meet deadlines with attention to detail.
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