Regenesys Corporate Education India
Website:
regenesys.net
Job details:
ROLE OVERVIEW
This role owns go-to-market for the entire event programme — building the buzz, the brand, and the strategic partnerships that turn a calendar of events into a recognized, sought-after CXO ecosystem. With activity spanning 4 cities and 8 formats, this is the person who ties every roundtable, podcast, and award into one connected 360-degree brand engine on the path to ₹100 crore.
KEY RESPONSIBILITIES
- Own go-to-market strategy and execution across all 4 cities (Bengaluru, Coimbatore, Pune, Mumbai) and all 8 event formats.
- Plan and run pre-event, live-event, and post-event campaigns that build anticipation and extend reach for every format.
- Lead PR strategy and media relationships to secure coverage for summits, awards, and flagship CXO moments.
- Own social media amplification strategy — content calendar, platform strategy, and performance tracking across channels.
- Identify and develop strategic alliances and co-marketing partnerships with industry bodies, media houses, and complementary brands.
- Position Regenesys AI's editorial voice consistently across the newsletter, news portal, podcast, and PR-for-brands streams.
- Coordinate closely with the Creative Designer and Production Lead to ensure campaign assets ship on time and on-brand.
- Support the Senior Delegate & Sponsorship Sales Lead by building marketing narratives that make sponsorship packages easier to sell.
- Track and report on marketing-attributable pipeline (delegate registrations, sponsor inbound interest, community sign-ups).
- Contribute to brand-building and partnership strategy for the CXO membership community and the longer-term community/ratings platform vision.
WHAT WE'RE LOOKING FOR
- 5–8 years in B2B marketing, brand management, or PR — event industry, media, or professional services experience preferred.
- Proven experience running multi-city or multi-market go-to-market campaigns.
- Strong existing media and PR contacts, or demonstrated ability to build them quickly.
- Sharp strategic thinker who can also execute — this role spans planning and hands-on campaign management.
- Comfortable owning brand positioning conversations with senior leadership and external partners.
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