Website:
wppproduction.com
Job details:
Role overview
- We are seeking a hands-on Oracle Eloqua Technical Lead to independently own technical delivery and service transition for global marketing operations.
- The successful candidate will translate business briefs into scalable campaign solutions, establish delivery workflows, manage CRM dependencies, and ensure reliable execution across markets.
- This is an execution-oriented technical leadership role.
What will you do?
1. Service transition and operational readiness
- Own technical discovery and transition from incumbent agencies or client teams into the delivery model.
- Assess existing campaigns, assets, templates, workflows, data structures, integrations, and operational dependencies.
- Develop transition plans covering knowledge transfer, access readiness, documentation, shadowing, reverse shadowing, pilot execution, cutover and hyper care.
- Establish standard operating procedures, technical runbooks, QA checklists, and clear ownership.
- Define readiness and acceptance criteria, close knowledge gaps, and protect continuity of live campaigns during handover.
2. Campaign automation and delivery workflows
- Able to design, configure, and troubleshoot campaign and program workflows, including nurture logic, decision rules, exclusions, and re-entry conditions.
- Establish controlled intake, requirements validation, build, peer review, client approval, deployment, and reporting workflows.
- Standardize naming conventions, reusable components, documentation, and handoffs.
- Identify automation opportunities that reduce manual effort without weakening quality or approval controls.
3. CRM and data management
- Own technical assessment and troubleshooting of Eloqua-to-CRM dependencies within agreed scope.
- Work with client CRM teams on field mappings, synchronization rules, lead routing, campaign responses, and data reconciliation.
- Understand contact and account data, Custom Data Objects, segmentation, lead scoring, and marketing-to-sales handoffs.
- Diagnose synchronization failures, duplicate records, missing data, and integration errors.
- Assess new integration requirements and provide impact, effort and dependency estimates before implementation.
4. Quality and scope governance
- Own testing for rendering, links, content accuracy, personalization, basic accessibility, and deployment readiness.
- Validate that campaign logic and data flows were included in the approved scope.
- Maintain defect logs, conduct root-cause analysis, and implement preventive improvements.
- Assess complexity and delivery effort, manage dependencies, and flag changes affecting volume, functionality, platform, or service commitments.
5. Global client engagement and independent ownership
- Act as the primary technical contact for global and regional client stakeholders.
- Lead discovery, solution walkthroughs, transition reviews, and technical issue-resolution discussions.
- Coordinate localization, regional requirements, time-zone dependencies, and global standards.
- Communicate risks early, present practical options, and escalate with a recommended resolution.
- Mentor delivery specialists while remaining capable of personally building and troubleshooting complex solutions.
What will you need?
- 10+ years in marketing automation or marketing technology, including 5+ years of hands-on Eloqua experience.
- Proven ownership of the platform, or managed-service transition.
- Experience delivering complex campaigns for global enterprise clients across multiple markets.
- Strong practical expertise in Eloqua campaign configuration, automation, personalization, forms, landing pages, data & journey management.
- Hands-on CRM integration experience with the client’s CRM platform.
- Strong HTML/CSS, troubleshooting, technical documentation, and testing skills; working knowledge of APIs and integration concepts.
- Demonstrated ownership from discovery through production stabilization, with minimal supervisory intervention.
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