Blanky Creative Agency
Website:
blanky.in
Job details:
Location: Dwarka, New Delhi
Experience: 1–3 Years
Employment Type: Full-time, Work from Office
Joining: Immediate Joiners Preferred
About Blanky
Blanky is a creative and marketing agency helping brands build stronger identities, create meaningful content, and connect with their audiences. We work across branding, creative campaigns, digital marketing, influencer marketing, and website development.
We believe great marketing is about more than visibility. It's about creating the right conversations, working with the right people, and making brands memorable.
We're looking for a proactive Talent & Influencer Manager who understands the creator ecosystem, enjoys building relationships, and can manage influencer campaigns from sourcing to execution.
What you'll do
1. Influencer & Creator Sourcing
- Identify and shortlist relevant influencers, content creators, UGC creators, and digital talent based on client briefs.
- Research creators across Instagram, YouTube, and other relevant platforms.
- Evaluate creators based on audience demographics, engagement, content quality, brand fit, and campaign objectives.
- Build and maintain a strong database of creators across niches, categories, and budgets.
2. Influencer Campaign Management
- Manage influencer campaigns from initial briefing and creator selection to content delivery and reporting.
- Coordinate negotiations, commercials, deliverables, timelines, and campaign requirements.
- Share briefs, follow up on content, coordinate approvals, and ensure timely execution.
- Track campaign performance, including reach, views, engagement, and other agreed KPIs.
- Ensure all deliverables meet the client's expectations and campaign objectives.
3. Talent & Relationship Management
- Build and maintain long-term relationships with influencers, talent managers, agencies, and creators.
- Negotiate competitive rates and manage campaign budgets effectively.
- Maintain clear communication with creators and resolve execution-related issues.
- Develop a reliable network of creators for recurring campaigns and long-term brand partnerships.
4. Client & Internal Coordination
- Understand client requirements and translate them into actionable influencer campaign briefs.
- Work closely with the creative, social media, and account management teams to align creator content with brand strategy.
- Provide regular campaign updates and communicate potential delays or challenges proactively.
- Support the team with influencer marketing proposals, creator recommendations, and campaign planning.
5. Reporting & Process Management
- Maintain updated creator databases, campaign trackers, commercials, and deliverable records.
- Collect post-campaign insights and performance reports.
- Monitor campaign spending, deliverable status, and creator commitments.
- Identify opportunities to improve campaign efficiency, creator selection, and overall results.
What We're Looking For
- 1–3 years of experience in influencer marketing, talent management, creator partnerships, or a similar role.
- Good understanding of Instagram creators, YouTube influencers, UGC, and the Indian creator ecosystem.
- Strong communication, negotiation, coordination, and relationship-building skills.
- Ability to evaluate influencers beyond follower counts, including engagement, audience relevance, content quality, and brand suitability.
- Comfortable managing multiple campaigns, deadlines, and creator relationships simultaneously.
- Good organisational skills and proficiency with Google Sheets, Excel, and presentation tools.
- A proactive mindset, strong ownership, and the ability to work independently.
What Will Give You an Edge?
- Experience working with a creative, advertising, digital marketing, or influencer marketing agency.
- Existing relationships with creators, talent managers, and influencer agencies.
- Experience negotiating creator commercials and managing campaign budgets.
- Familiarity with influencer discovery platforms, campaign reporting, and UGC production.
- Experience working with D2C, lifestyle, beauty, fashion, food, or consumer brands.
What we offer
- The opportunity to work across diverse brands, industries, and creative campaigns.
- Ownership of influencer campaigns from planning through execution.
- A collaborative environment where creativity, relationships, and execution matter.
- Exposure to brand strategy, social media, content creation, and integrated marketing.
- An opportunity to grow with a creative agency building its influencer marketing practice.
How to apply
If you understand creators, enjoy building relationships, and know how to turn an influencer brief into a well-executed campaign, we'd love to hear from you.
Send your resume along with relevant campaign experience or examples of influencer campaigns you've managed.
Subject: Application | Talent & Influencer Manager | Your Name
Location: Blanky Creative Agency, Dwarka, New Delhi
Joining: Immediate joiners preferred
Click on Apply to know more.