MMNOVATECH
Website:
mmnovatech.com
Job details:
Location: Remote (India)
Working Hours: Eastern Standard Time (EST)
Employment Type: Full-Time
About the Role
MM Nova Tech is looking for a highly motivated Growth & Marketing Funnel Specialist to drive lead generation, optimize marketing funnels, and improve customer acquisition strategies. This role requires someone who is analytical, creative, and results-driven, with a strong understanding of digital marketing, CRM platforms, and marketing automation.
The ideal candidate will have prior experience working in the real estate industry and will be responsible for creating high-performing marketing campaigns, managing lead funnels, optimizing conversion rates, and supporting business growth through data-driven marketing initiatives.
Key Responsibilities
- Develop, manage, and optimize end-to-end marketing funnels for lead generation and customer acquisition.
- Plan, execute, and optimize paid advertising campaigns across Meta (Facebook & Instagram), Google Ads, LinkedIn, and other digital platforms.
- Create and optimize landing pages to maximize lead conversion.
- Manage CRM systems by maintaining lead pipelines, automating workflows, and ensuring timely lead distribution.
- Build and manage email marketing, SMS marketing, and lead nurturing campaigns.
- Monitor campaign performance, analyze marketing metrics, and provide actionable recommendations to improve ROI.
- Conduct A/B testing on advertisements, landing pages, email campaigns, and marketing funnels.
- Collaborate with the content, design, and sales teams to execute integrated marketing campaigns.
- Generate weekly and monthly reports on campaign performance, lead quality, conversion rates, and marketing KPIs.
- Research market trends, competitors, and customer behavior to identify new growth opportunities.
- Ensure all marketing activities align with business goals and brand guidelines.
Required Skills & Qualifications
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- 5+ years of experience in Growth Marketing, Digital Marketing, Marketing Automation, or Lead Generation.
- Prior experience working in the real estate industry is highly preferred.
- Strong understanding of sales funnels, lead generation strategies, and customer journey optimization.
- Experience managing Meta Ads, Google Ads, and other paid advertising platforms.
- Hands-on experience with CRM platforms and marketing automation tools.
- Experience with email marketing platforms and automation workflows.
- Knowledge of landing page optimization and conversion rate optimization (CRO).
- Strong analytical skills with experience using Google Analytics and campaign reporting tools.
- Excellent communication, organizational, and project management skills.
- Ability to manage multiple campaigns and meet deadlines in a fast-paced environment.
Preferred Experience
- Experience with CRM systems such as Follow Up Boss, HubSpot, Salesforce, Zoho CRM, or similar platforms.
- Familiarity with automation tools such as Zapier, Make (Integromat), or similar.
- Experience with lead tracking, attribution, and marketing dashboards.
- Knowledge of AI-powered marketing tools is an added advantage.
Working Hours
This role follows Eastern Standard Time (EST) business hours and requires close collaboration with our North American team.
What We Offer
- Competitive salary
- Performance-based growth opportunities
- Exposure to international marketing projects
- Collaborative and innovative work environment
- Opportunity to work with modern marketing technologies, automation tools, and AI-driven solutions
Click on Apply to know more.
