OLAMOR COSMETIC LLP
Website:
olamor.in
Job details:
Growth Leader — Olamor Cosmetic LLP
Location: Mumbai (HQ) | Reports to: CEO & Founder
Experience: 5–8 years in growth/marketing roles, preferably in beauty, FMCG, or D2C-B2B hybrid businesses. beauty and personal care industry
Key Responsibilities
Strategy & Ownership
- Own the end-to-end growth roadmap across B2B distributor/salon and D2C/marketplace channels
- Set and track growth OKRs (revenue, acquisition, retention) aligned with founder/board expectations
Channel Growth
- Scale distributor and salon partner acquisition in Tier 2/3 markets
- Drive D2C growth via marketplaces (Amazon, Flipkart, Nykaa) and owned channels (website, Instagram)
- Build and optimize performance marketing campaigns with clear ROAS targets
Retention & Expansion
- Design loyalty/reorder programs for salon partners and D2C customers
- Drive cross-sell across the product line to increase average order/account value
- Reduce distributor and customer churn through structured engagement
Data-Driven Execution
- Own CAC, LTV, conversion, and funnel metrics across channels
- Run structured A/B tests on pricing, offers, and messaging
- Build and maintain growth dashboards for leadership reporting
Cross-functional Leadership
- Align field sales, tele-sales, e-commerce, and creative teams around growth priorities
- Coordinate with dispatch/operations to ensure growth doesn't outpace fulfillment capacity
- Present growth performance to CEO and, where relevant, investors
Market Intelligence
- Track competitor activity in the salon-professional and Tier 2/3 beauty space
- Identify new geographic and channel expansion opportunities
Requirements
- 5–8 years in growth, performance marketing, or business development
- Proven experience scaling either B2B distribution or D2C — hybrid experience strongly preferred
- Strong with data: Excel/Sheets fluency, dashboard building, comfort with CAC/LTV frameworks
- Experience in beauty, personal care, or FMCG is a plus
- Comfortable working closely with founders in a lean, fast-moving team
What Success Looks Like (First 6 Months)
- Clear growth playbook established for both channels
- Measurable improvement in CAC/LTV ratios
- At least one new channel or market segment scoped and piloted
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