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Company Description Pinchkraft is an Indian essential food brand focused on purity, authenticity, and honest sourcing, beginning with everyday kitchen products crafted through traditional processing. The company emphasizes carefully selected raw materials, transparent processes, and minimal intervention to preserve natural aroma and genuine flavor. Founded in Indore, Madhya Pradesh, Pinchkraft is expanding its product range and presence across cities while maintaining its core promise of pure ingredients, responsible practices, and reliable quality. The brand aims to become a trusted household name in essential food products by building on strong systems, high standards, and long-term value.
Role Description This is a full-time FMCG Field Sales Representative role based in Indore with a hybrid work arrangement, combining on-field activities within the city and limited work-from-home tasks such as reporting and planning. The role involves visiting retail outlets, wholesalers, and distributors to promote Pinchkraft products, secure orders, and ensure product visibility and availability. Responsibilities include executing sales plans, achieving monthly and quarterly targets, managing merchandising and in-store branding, and building strong relationships with trade partners. The Field Sales Representative will also collect market feedback, track competitor activity, support new product launches, and provide regular sales reports and insights to the sales leadership team.
Qualifications
- Proven experience in FMCG field sales, preferably in food or grocery products, with a track record of meeting or exceeding sales targets.
- Strong skills in territory management, route planning, and retail outlet coverage, with the ability to organize daily field visits efficiently.
- Effective communication, negotiation, and relationship-building skills for engaging retailers, distributors, and trade partners.
- Ability to work independently in the field, maintain accurate records, and use basic digital tools (smartphone apps, spreadsheets, CRM or sales reporting tools).
- Understanding of trade marketing, merchandising, and in-store execution to ensure product visibility and brand presence.
- Comfort with hybrid work, including on-field activities and remote tasks such as reporting, follow-ups, and planning from home.
- Minimum educational qualification: High school diploma; a bachelor’s degree in business, marketing, or a related field is an advantage.
- Fluency in local language and working proficiency in English; familiarity with the Indore market and nearby regions is preferred.
- Two-wheeler and valid driving license for regular field travel.
- High level of integrity, reliability, and customer-centric mindset aligned with Pinchkraft’s focus on quality and long-term value. Call or DM at 8770439862
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