Heads Up For Tails
Website:
headsupfortails.com
Job details:
Role Overview
Heads Up For Tails is looking for an
Executive – Marketplace Advertising to support the day-to-day execution, optimisation, and reporting of advertising campaigns across Amazon and Flipkart. This is a hands-on role offering the opportunity to manage live campaigns, analyse performance, and contribute to the growth of our marketplace business.
Key Responsibilities
- Set up, launch, and manage Sponsored Products, Sponsored Brands, Sponsored Display, and Flipkart Ads campaigns.
- Monitor and optimise bids, budgets, keywords, and campaign performance on a daily basis.
- Analyse search term and placement reports to identify growth opportunities and reduce wasted spend.
- Prepare daily and weekly performance reports covering spend, sales, ACOS, TACOS, and key insights.
- Coordinate with catalogue and operations teams to resolve listing, pricing, content, and stock issues impacting ad performance.
- Track competitor activity, keyword visibility, and marketplace trends.
- Maintain campaign trackers, bulk sheets, documentation, and reporting with high accuracy.
Performance Measures
- Campaign setup accuracy and turnaround time.
- Improvement in ACOS, TACOS, and overall campaign performance.
- Reduction in wasted ad spend.
- Timely and accurate reporting.
- Keyword coverage and visibility for priority ASINs.
What We're Looking For
- 1–3 years of hands-on experience in marketplace advertising, either with a brand or performance agency.
- Working knowledge of Amazon Ads and exposure to Flipkart Ads.
- Strong proficiency in Excel/Google Sheets, including Pivot Tables, XLOOKUP/VLOOKUP, and basic data analysis.
- Comfortable working with large datasets, campaign reporting, and performance tracking.
- Exposure to Meta Ads, Quick Commerce advertising, or tools like Helium 10 and Jungle Scout will be an advantage.
- Highly detail-oriented, analytical, and eager to learn, with the ability to execute consistently in a fast-paced environment.
Skills: campaigns,advertising,reporting
Click on Apply to know more.
