About the role
Job Description: Category Lead / Head of Commerce
Department: Commerce & Growth
Experience: 5+ Years
Qualification: B.Tech / MBA preferred
Location: Bengaluru (Office)
Role Type: Full-Time
About the Role
We are looking for a Category Lead / Head of Commerce who can own and scale our commerce
business end-to-end. This role will be responsible for building a high-growth consumer commerce
engine by managing P&L;, driving marketplace expansion, improving unit economics, scaling
acquisition channels, and building a strong merchandising and supply ecosystem.
The ideal candidate is a growth-driven business leader with experience in D2C, consumer tech,
marketplaces, or digital commerce, who has managed large-scale revenue businesses and
understands the complete growth funnel — from acquisition and conversion to retention,
profitability, and operational excellence.
Key Responsibilities
1. Business Ownership & P&L; Management
• Own the complete P&L; for the commerce category, including revenue, margins, CAC, retention,
and profitability.
• Drive category growth with a focus on sustainable unit economics.
• Build strategies for revenue expansion, margin optimisation, and LTV growth.
2. Marketplace Expansion & Channel Growth
• Develop and execute marketplace expansion strategies.
• Identify new channels for customer acquisition and revenue growth.
• Manage marketplace performance, catalog optimisation, visibility, and conversion.
3. Performance Marketing & Growth
• Scale acquisition through Meta, Google, and other performance channels.
• Improve CAC, ROAS, conversion rate optimisation, retention, and repeat purchase behaviour.
4. Merchandising & Category Management
• Own assortment planning, product strategy, pricing, and merchandising.
• Manage supplier relationships and inventory planning.
• Improve product selection based on customer behaviour and market trends.
5. Offline Commerce Expansion
• Lead strategy and execution for launching offline retail stores.
• Define store economics, location strategy, operations, and growth roadmap.
6. Business Analytics & Decision Making
• Build analytical frameworks to track business health.
• Use data insights to identify growth opportunities.
• Drive organisational reporting and performance reviews
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