ORACURA®
Website:
oracura.in
Job details:
Experience Required: 1–3 Years
Location: Nerul, Navi Mumbai, Maharashtra
Work Location: In-person
Key Responsibilities
- Plan, manage, and optimize Meta Ads and Google Ads campaigns.
- Manage advertising campaigns across E-commerce and Quick Commerce platforms.
- Monitor key performance metrics such as ROAS, CTR, CPC, CPA, conversions, and sales.
- Analyze campaign data to identify opportunities for improving sales, ROI, and overall campaign performance.
- Monitor audience, campaign, and platform performance and recommend optimization strategies.
- Analyze ad creative performance and provide data-driven suggestions for improvement.
- Coordinate with the marketing team for campaign planning, execution, and performance improvement.
- Prepare weekly and monthly performance reports and dashboards.
- Track advertising spend, sales, conversions, and overall campaign performance.
- Use Excel and Google Sheets for data analysis, reporting, and dashboard preparation.
- Provide data-driven insights and recommendations to support marketing and sales decisions.
Skills & Requirements
- 1–3 years of relevant experience in E-commerce and Performance Marketing.
- Good knowledge of Meta Ads and Google Ads.
- Understanding of E-commerce and Quick Commerce advertising.
- Strong understanding of digital marketing and advertising metrics.
- Strong analytical and data interpretation skills.
- Good working knowledge of Excel and Google Sheets.
- Ability to analyze campaign data and identify performance and growth opportunities.
- Good communication skills and strong attention to detail.
- Ability to work collaboratively with the marketing and e-commerce teams.
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