- Location
- Mangaluru, Karnataka, India
- Job type
- Full-time
Required skills
- customer needs
- database
- forecasting
- marketing plans
About the role
The Indian Hotels Company Limited (IHCL)
Website:
ihcltata.com
Job details:
- Looking for Director of Sales at our upcoming Taj Mangalore Resort & Spa, Karnataka.
- Prepare appropriate forecasting tools and strategies to visualize market scenario and develop long range plans.
- Design and develop Sales and Marketing plans/programs for the unit to ensure customer loyalty and maximum revenue.
- Develop a means by which to continuously measure the program effectiveness as well as to track the trends in the local marketplace and beyond, which woud impact demand for the hotel.
- Build an accurate and effective database of current and potential guests/accounts.
- Maintain accurate and up-to-date information on competition’s performance, sales and marketing strategy etc.
- Keep track of the competitors and revise strategies accordingly.
- Propose room/F&B pricing strategy in consideration with hotel’s market positioning, target customer and desired mix.
- Develop a comprehensive market mix guideline and ensure sales as per those targets.
- Identify key customer needs through formal research, survey, sales calls & meetings.
- Implement revenue management techniques and ensure improved RevPAR.
- Co-ordinate with the Front Office & F&B Manager regarding daily sales, VIPs, regulars and other guest requirements.
- Co-ordinate with the Credits Manager on credit limits and outstanding from various guests/corporates.
- Build relationships, network & maintain regular contacts with corporate and individual customers, bookers, media, hoteliers and socialites.
- Be informed about the trends in hospitality, changing customer needs and behaviour and developments in other industries.
- Identify key communities, plan various initiatives and co-ordinate the support activities.
- In addition to the above functions, any other assignment / job given by the superior authority occasionally or on a daily basis are to be performed.
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