Website:
techoteleindia.com
Job details:
Company Description Tacho Power is a forward-thinking power company focused on empowering a sustainable future through innovative and reliable energy solutions. The organization delivers affordable, high-quality, and dependable power solutions that address the growing energy needs of individuals, businesses, and communities. With a strong commitment to India’s clean energy transition, Tacho Power promotes sustainable power solutions across both urban and rural areas. Team members contribute to impactful projects that support long-term energy resilience and environmental responsibility. The company values innovation, accessibility, and community-focused progress in the energy sector.
Role Description The Digital Media Specialist is a full-time, on-site role based in Noida, responsible for managing and optimizing Tacho Power’s presence across digital channels. This role involves planning and executing social media campaigns, creating and publishing digital content, and ensuring brand consistency across platforms. The Digital Media Specialist will monitor performance using web analytics tools, report on key metrics, and adjust strategies to improve engagement and reach. Daily tasks include collaborating with marketing and design teams, coordinating digital marketing initiatives, and staying updated on industry trends and best practices. The role also requires responding to audience interactions, supporting lead-generation efforts, and contributing to the overall digital marketing strategy.
Qualifications
- Candidates should possess Digital Media and Digital Marketing skills to plan, execute, and manage online campaigns.
- Candidates should possess Social Media Marketing skills to create, schedule, and optimize content across social platforms.
- Candidates should possess Web Analytics skills to track performance, interpret data, and recommend improvements.
- Candidates should possess strong Communication skills to collaborate with teams and create clear, engaging messaging.
- Additional beneficial qualifications include experience with content creation tools, basic graphic design or video editing, familiarity with SEO principles, and prior work in the energy or sustainability sector.
- A bachelor’s degree in Marketing, Communications, Digital Media, or a related field, along with 2–4 years of relevant experience, is preferred.
- Ability to work on-site in Noida, manage multiple projects, and meet deadlines in a fast-paced environment.
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