NexDat Ltd
Website:
nexdat.net
Job details:
At NexDat, we turn complex data into clear, actionable intelligence. As a fast-growing technology company, we help businesses unlock the full potential of their data through innovative analytics platforms and AI-driven solutions. Our team thrives on curiosity, collaboration, and a shared passion for building the next generation of data tools. We’re now looking for a creative and analytical Digital Marketing Specialist to amplify our brand, drive demand, and help us connect with the clients who need our solutions most.
The Role
Execute digital marketing strategy across multiple channels think SEO, paid media, email, and social. More than just a content creator, you’ll be a growth marketer who sweats the data as much as the creative. Working closely with Sales, Product, and Design, you’ll build campaigns that fuel pipeline, engage technical and business audiences, and sharpen our position as a leader in the data space.
What You’ll Do
- Multi-channel campaign management: Plan, launch, and optimise campaigns across LinkedIn, Google Ads, programmatic display, and email to drive qualified leads and brand awareness.
- Content & SEO strategy: Work with our content team to produce high-impact blogs, whitepapers, case studies, and landing pages. Own on-page and off-page SEO to grow organic visibility.
- Social media & community engagement: Manage NexDat’s LinkedIn presence (and other relevant platforms), craft compelling posts, engage with industry conversations, and build a community around data innovation.
- Marketing analytics & reporting: Track, analyse, and report on KPIs CTR, CPL, MQLs, pipeline influence using tools like Google Analytics, HubSpot, and Looker Studio. Translate data into actionable insights.
- A/B testing & CRO: Continuously experiment with ad copy, landing pages, email sequences, and CTAs to improve conversion rates across the funnel.
- Market & competitor intelligence: Stay on top of data-tech trends, audience behaviour, and competitor activity to keep NexDat ahead of the curve.
What We’re Looking For
- 2–4 years of hands-on digital marketing experience, ideally in B2B tech, SaaS, or data/analytics.
- Proven track record of managing LinkedIn ad campaigns, Google Ads, and email marketing tools (e.g., HubSpot, Marketo, Mailchimp).
- Strong understanding of SEO tools (Ahrefs, SEMrush, Google Search Console) and content marketing fundamentals.
- Comfortable working with data: you know your way around Google Analytics 4, Excel/Sheets, and can build clean, insightful dashboards.
- Excellent copywriting and storytelling skills—you can write a sharp LinkedIn post, a persuasive ad headline, and a human-sounding nurture email.
- Self-starter mindset: you’re happy juggling multiple projects, setting your own priorities, and iterating fast.
- Curiosity about data, AI, and tech. You don’t need to be an engineer, but you should genuinely want to learn the space.
Nice-to-Have
- Experience with marketing automation workflows and lead scoring.
- Familiarity with design tools (Canva, Figma, or Adobe Creative Suite).
- Basic knowledge of HTML/CSS for landing page tweaks.
- Experience marketing to data engineers, analysts, or IT decision-makers.
Why Join NexDat?
- Work at the intersection of data, AI, and marketing.
- Flexible working: remote-first or hybrid, whatever helps you do your best work.
- Real growth opportunities in a scaling company—your ideas will shape our marketing engine.
Click on Apply to know more.