Website:
petroyalecare.com
Job details:
Company Description Petroyale is dedicated to providing premium, safe, and effective products for pets, treating them as cherished members of the family. The company is driven by a team of passionate pet lovers who understand the diverse needs of different animals. Petroyale focuses on maintaining high quality standards to ensure comfort, safety, and well-being for pets. Team members have the opportunity to contribute to a brand that values compassion, responsibility, and excellence in pet care.
Role Description The Digital Marketing Executive is a full-time, on-site role based in Chandigarh. This role involves planning and executing digital marketing campaigns across social media, search, and other online channels to promote Petroyale’s products and brand. Day-to-day tasks include creating and managing social media content, coordinating online promotions, monitoring web analytics, and optimizing campaigns for engagement and conversions. The Digital Marketing Executive will also collaborate with content creators to develop web content, support marketing initiatives, and ensure consistent brand messaging. The role requires close coordination with cross-functional teams to align digital strategies with overall marketing goals and customer experience.
Qualifications
- Strong Marketing skills, including campaign planning, brand positioning, and audience targeting.
- Effective Communication skills for clear messaging, collaboration with internal teams, and engagement with online communities.
- Proficiency in Social Media Marketing, including managing platforms, scheduling posts, and tracking performance.
- Ability in Web Content Writing to create clear, engaging, and brand-aligned digital content.
- Experience with Web Analytics tools to measure performance, interpret data, and optimize digital campaigns.
- Relevant bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.
- Familiarity with basic design tools (e.g., Canva, Adobe tools) and SEO principles is beneficial.
- Detail-oriented, organized, and able to manage multiple campaigns in a fast-paced environment.
- Genuine interest in pets and pet care, with a customer-focused mindset.
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