Nissan Motor Corporation
Website:
nissan-global.com
Job details:
Position: DM/Manager ASM-North
Location: Gurgaon
Responsibilities:
Sales
- Identify opportunities and performance gaps on an outlet level based on sales reports, segment & grade mix, lost sales, KPI benchmarking etc. Identifying gaps & taking corrective actions at dealerships.
- Review sales consultant performance and efficiency with management & define action plans.
- Review Sales Funnel data (Enquiries, Test Drive ratio, Closing ratio) to identify breakdowns and support the development of countermeasures incl. sharing best practices.
- Review VDM levers (volume bonus) with outlet management, build business cases to support investments and communicate the profit opportunities associated with target achievement.
- Forecast month end Wholesale & Retails landing on a weekly/monthly basis to improve NSC's forecast accuracy.
- Support in the development of outlet level business plans incl. capacity & resource requirements on an annual basis with quarterly updates on progress.
- Review the Nissan Intelligent choice (Certified Pre-Owned) performance and opportunities of the used car business.
Marketing
- Deploy monthly strategy (incl. commercial actions, tactical campaigns, media plan & new launches)
- Strive to ensure adequate Working Capital (Fund) management at the dealership. Should be having adequate knowledge of working capital management for placing orders & how will it get executed.
- Review outlet marketing plans including advertising spend as well as assess the effectiveness of their efforts.
- Provide recommendations on new & innovative ways to enhance marketing efforts
- Periodically review CRM activity; support dealership on reputation management, digital markets and improving prospecting & lead management tactics.
- Support dealership and national efforts through the assistance at auto shows as well as local activities
Incentives
- Educate dealership personnel on current incentive programs for customers, sales associates and outlet
- Ensures that dealership personnel comply with rules and requirements.
Carflow Management
- Review carflow to ensure sufficient stock levels are maintained to attain retail targets.
- Consistently manage vehicle ordering and allocation process (WS) at an outlet level & analyze outlets car mix demands
- Review aged inventory concerns and support development of tactics to retail expeditiously
Business Management
- Routinely review financial statements with dealer sales management to monitor operating efficiency, increased profitability as well as compliance with company standards.
- Provide dealer management with benchmarking information in order to showcase potential P/L and Balance sheet related areas of improvement with monthly follow-up plan.
Customer Quality
- Ensure Customer Satisfaction through implemented tools (e.g. Quick pulse survey, SSI survey, Audit, Mystery shop) at an outlet & employee level to identify deficiencies and support the development and implementation of countermeasures.
- Ensure dealer management address specific customer complaints that need to be resolved.
- Periodic review of standards and online and offline processes, adhering to Nissan Retail Concept to enhance customer experience and provide consistent brand image at an outlet level.
DND
- Conduct routine assessments of outlet facilities to ensure Retail Visual Identity aligned with the latest Global Standards.
- Understand dealer agreements, required performance and policy compliance for outlets.
- Routinely document outlet performance via contact/visit reports. Follow the requirements for minimum frequency of documentation as per the dealer performance management process in place.
Training
- Conduct or support training of sales associates and monitor the training status of outlet staff (aligned with Global Curriculum)
- Conduct or support leadership training for dealer principals/sales/service managers (aligned with Global Curriculum)
HR
- Monitor staff levels to ensure the appropriate number and qualification (% of certification where applicable) of staff is maintained & the pay plans are in-line to successfully attain retail objectives
- Identify causes for high levels of staff turnover and addresses issues with appropriate level of management.
- Others
- Maintain awareness of competitive dealership actions (Marketing or Network actions)
- Ensure adequate level of demo/test drive vehicles are maintained and that demo car policies are adhered
Education & Qualifications:
Any Graduate in Engineering & MBA preferred.
6-12 years of Sales experience into Automotive industry.
Gurugram Haryāna India
Click on Apply to know more.
