Website:
relcoelectricals.com
Job details:
Relco Electricals is looking for a result-oriented Sales Executive who can turn business opportunities into real revenue and work closely with our marketing team to build a strong sales pipeline.
🔹 Key Responsibilities
* Manage and convert Marketing Qualified Leads (MQLs) into sales opportunities and successful orders.
* Work closely with the Marketing Team to understand campaigns, incoming leads, target audiences, and lead-generation activities.
* Follow up with prospects through calls, emails, meetings, and other communication channels.
* Identify customer requirements and recommend suitable electrical products and solutions.
* Develop and maintain strong relationships with utilities, EPC contractors, distributors, government departments, and institutional buyers.
* Handle sales enquiries, quotations, negotiations, follow-ups, and order closure.
* Track the complete sales funnel from MQL → Qualified Lead → Opportunity → Order.
* Maintain accurate sales pipeline data, lead status, follow-up schedules, and conversion reports.
* Identify new business opportunities and support expansion into new markets and customer segments.
* Coordinate with internal teams including Marketing, Technical, Production, and Dispatch to ensure smooth order execution.
* Monitor competitor activities, market trends, customer requirements, and pricing.
* Participate in customer meetings, exhibitions, business events, and product presentations when required.
🔹 GeM & Government Sales
* Hands-on experience with the Government e-Marketplace (GeM) is preferred.
* Monitor relevant GeM opportunities, bids, and enquiries.
* Support/handle product catalogue management, bid participation, quotations, and required documentation.
* Follow up on GeM enquiries and opportunities to maximize conversion.
* Experience with government tenders, PSU sales, or institutional procurement will be an added advantage.
🔹 Requirements
* 2–5 years of experience in B2B / Industrial / Electrical / Technical Sales.
* Proven ability to convert leads into customers and achieve sales targets.
* Hands-on experience with GeM and government/institutional sales preferred.
* Strong understanding of the lead-to-sales conversion process.
* Excellent communication, negotiation, presentation, and follow-up skills.
* Ability to understand technical products and customer requirements.
* Experience working with a CRM or lead management system is an advantage.
* Strong coordination skills and ability to work effectively with the Marketing Team.
* Self-driven, target-oriented, and proactive approach to sales.
* Willingness to travel for customer meetings and business development activities when required.
🎯 What We’re Looking For
Someone who doesn't just follow up on leads, but knows how to qualify, nurture, convert, and close them.
If you have experience in Electrical/Industrial Sales + GeM + Lead Conversion, we'd like to hear from you.
📩 Interested candidates can share their CV with us: Media@relcoelectrical.com
Join Relco Electricals and help power the next stage of our growth.
Click on Apply to know more.
