WordBerries
Website:
wordberries.in
Job details:
We're Hiring: Business Development Associate (Individual Contributor)
Location: Mumbai (Hybrid)
Experience: 2–5 years
Compensation: ₹40,000–₹50,000 per month + performance incentives
Industry: Content Marketing
IMPORTANT: Please fill out the Zoho Form by clicking on the apply button. We will not review applications without a completed form.
About WordBerries
WordBerries is a boutique content and communications agency working with brands and businesses to create meaningful, impactful content. We help clients solve their content and communication needs through strategy, ideas, and execution.
Why This Role Exists
WordBerries needs a hands-on BD professional who owns the full sales cycle — from prospecting through negotiation to signing contracts — for a defined portfolio of accounts. This is an execution-first role: more calls, pitches, follow-ups, and closures.
Role Overview
Owns end-to-end business development for an assigned book of accounts and lead segments. Drives outreach, pitches, negotiates deals, and manages client relationships post-signing to ensure renewals and upsells.
Core Responsibilities1. Lead Generation & Outreach
● Execute outreach across assigned segments (corporate, startup, government, international)
● Maintain and update an active pipeline against ICPs
● Hit monthly/quarterly lead generation and conversion milestones
2. Pitching & Proposal Development
● Build and deliver pitch decks and proposals tailored to client needs
● Able to understand client business and needs
● Run discovery calls to understand client requirements
● Customize positioning and pricing within approved frameworks
3. Negotiation & Deal Closure
● Lead commercial negotiations on assigned deals, independently, up to defined deal-size thresholds
● Handle objections, redlines, and back-and-forth to close deals within target timelines
● Escalate only large/complex deals
4. Client Relationship Management & Follow-Up
● Own post-signing relationship management: check-ins, satisfaction tracking, issue resolution
● Drive renewals, upsells, and referrals from existing accounts
● Ensure consistent, proactive follow-up — no client conversation left hanging
5. Handover & Documentation
● Prepare clear client briefs for handover to the content/delivery team
● Keep CRM, contracts, and client records updated and accurate
● Report pipeline status, conversion rates, and deal progress weekly
● Maintain clear documentation with the client for financial records
Skills & Experience RequiredMust-Have
● 2–5 years B2B sales/BD experience, ideally in content, communications, or media agencies
● Proven ability to independently close deals and manage a personal pipeline
● Strong negotiation skills and comfort with client push-back
● Excellent written and verbal English communication
● Proficiency with CRM tools and proposal/presentation software and AI tools like Claude
Good to Have
- Exposure to government or international sales.
- Understanding of content marketing, brand storytelling or B2B communication.
- Experience using AI tools for prospecting, research or proposal development.
Why Join WordBerries?
- Hybrid working model.
- Direct exposure to founders and senior decision-makers.
- Opportunity to work with interesting brands and businesses.
- Ownership of your own clients and business pipeline.
- A hands-on environment where initiative and ideas are valued.
- Opportunity to grow with a boutique content and communications agency.
If you enjoy client conversations, understanding business problems, building relationships and actually closing business, we'd love to hear from you.
Please note: Applications without the completed form will not be reviewed.
Click on Apply to know more.
